Posts Tagged ‘Thomas Edwards’

Leading Media Technology Executives to Discuss Next-Generation Technologies at NAB Show NY

Conference Sessions | Posted by Josh Stinehour
Nov 03 2016

If you are interested in hearing leading media technology experts discuss the business implications and latest developments with next-generation technologies including ATSC 3.0, Cloud services, and IP-based infrastructure, then you will want to attend the series of conference session Devoncroft is co-producing at the upcoming NAB Show New York on Thursday, November 10th.

You may attend the sessions by registering for the Core Package for the exhibition.   As part of our partnership with the NAB Show New York organizers, we are pleased to offer the discount code EP04 to enable a $50 savings on the Core Package Pricing.

We hope to see you in New York at the Javits Center.

 

NAB Show New York Conference Session Details

 

Key Trends Driving Investment in the Media Technology Sector

Thu. November 10 | 11:15 AM – 11:45 AM | Inspiration Stage 4

Description:

Top broadcast analyst Joe Zaller will present a summary of key data derived from a variety of broadcast market intelligence projects including the Devoncroft Partners 2016 Big Broadcast Survey, the industry’s definitive demand-side market study. This session will highlight the evolution of technology investments in the media technology market, including the macro drivers of technology investments, the market performance in 2016, and expectations for technology spend in 2017. Specific topics will include the strategic business drivers of broadcast technology spending, considerations for next-generation technologies (4K / UHD, IP / IT, Cloud), and the increased level of M&A activity by both vendors and broadcasters.

Speaker:

  • Joe Zaller, President Devoncroft Partners

 

Link to NAB Show NY Session Listing

 

ATSC 3.0: Impact on Business Strategies and Technology Spending

Thu. November 10| 12:00 PM – 12:30 PM | Inspiration Stage 4

Description:

A panel of technology decision makers at leading broadcasters will discuss how the forthcoming ATSC 3.0 standard is impacting their investment decisions. Hear where broadcasters are planning to invest, the timeline for spending, and how ATSC 3.0-related spending will impact investment in other areas. . The discussion will evaluate practical investment considerations for deployment costs, new revenue models, and consumer adoption timing. Participants will share perspectives in the context of the latest developments with the ATSC 3.0 standard and regulatory process.

Speakers:

  • Delbert Parks, SVP and CTO Sinclair Broadcast Group
  • Dave Siegler, VP, Technical Operation Cox Media Group

 

Link to NAB Show NY Session Listing

 

Evaluating Actual IP-Based Infrastructure Deployments

Thu. November 10| 2:00 PM – 2:30 PM | Inspiration Stage 4

Description:

A panel of technology decision makers at leading broadcasters will discuss the transition of live broadcast environments to IP-based technology infrastructure. The discussion with include a review of business opportunities, remaining challenges, and timing of the transition. In particular, the panelists will share perspectives on business issues related to migrating to IP-based infrastructures, such as different purchase models, expectations of reliability, impact on broadcast technology vendors, measuring benefit, and training requirements.

Speakers:

  • Todd Donovan, Senior Vice President, Broadcast Operations & Engineering ABC Television Network
  • Thomas Edwards, VP Engineering & Development FOX NE&O

 

Link to NAB Show NY Session Listing

 

The Business Case of the Holistic Content Factory: Media Supply Chain Management and Cloud Native Applications

Thu. November 10| 2:45 PM – 3:15 PM | Inspiration Stage 4

Description:

A panel of technology decision makers at leading media companies will discuss how media operations are evolving so that cost structures are aligned with the need to deliver content to a mix of multiple linear and OTT delivery platforms. This session will touch on themes including automated workflow-driven processes, media supply chain management, and cloud-native applications. . Discussion topics will include the business case for moving media operations to cloud infrastructure, and the current technical and business gaps preventing cloud deployments in the media industry. The panelists will also share opinions on what they require from technology suppliers as they migrate to cloud-based architectures.

Speaker:

  • John Honeycutt, CTO Discovery Communications

Link to NAB Show NY Session Listing

 

Should Cloud-First Thinking be a Strategic Imperative for Media Companies?

Thu. November 10| 3:30 PM – 4:00 PM | Inspiration Stage 4

Description:

Although broadcasters and media companies are increasingly embracing cloud-based technologies, there is not a one-size-fits all approach to cloud adoption. Some companies are “all-in” and working towards “cloud-first” thinking, whereas others are building “cloud-ready” facilities that keep much of the infrastructure on premise. This moderated discussion features the technical leaders from large media companies with different business models and different approaches to deploying and utilizing cloud technology in major projects they are currently planning. This session will touch on themes including automated workflow-driven processes, media supply chain management, and cloud-native applications. Discussion topics will include when business drivers justify the case for moving media operations to cloud infrastructure, and when it makes sense to deploy traditional on premise infrastructure. The panelists will also share opinions on gaps preventing cloud deployments in the media industry and what they require from technology suppliers as they migrate to cloud-based architectures.

Speakers:

  • Fred Mattocks, GM, Media Operations & Technology CBC
  • Steve Plunkett, Chief Technology Officer, Broadcast and Media Services Ericsson

 

Link to NAB Show NY Session Listing

 

Related Content:

 

 

© Devoncroft Partners 2009-2016.  All Rights Reserved.

 

 

Arista Networks Files for $200 Million IPO

broadcast industry technology trends, broadcast industry trends, Broadcast technology vendor financials, SEC Filings | Posted by Joe Zaller
Apr 02 2014

IP switching vendor Arista Network has filed for an IPO and plans to raise as much as $200m.

The company has garnered a great deal of attention from leading broadcast technologists because one of its products enables frame-accurate switching of uncompressed HD-SDI video over IP (SMPTE 2022-6).

Arista, whose core customers are high-speed financial traders and cloud computing firms, had revenue of $361.2m in 2013, up 87% versus the previous year, and its net income doubled to $42.5m.

Based on these results, it’s clear that the company is aiming for data center and financial clients rather than the much smaller broadcast routing switcher market.

Nevertheless, Arista has made friends in high places in the broadcast world.

At the annual SMPTE technical conference in October 2013, Artista founder Andy Bechtolsheim co-presented a paper with Thomas Edwards, VP of Engineering & Development at FOX NE&O called “Video Processing in an FPGA-enabled Ethernet Switch,” which described how Fox has tested Arista’s product in its lab.  Although Bechtolsheim was careful to note that the demonstration was a proof-of-concept rather than a product, Edwards said that Arista products showed great promise, by performing extremely well and not dropping a single packet.

At the time of the 2013 SMPTE conference, Edwards said “FOX NE&O believes that professional media networking is the future of the broadcast plant, including the networked transport of our uncompressed high-definition live video streams. We believe that converging our video streams onto the Ethernet infrastructure will provide enhanced agility and flexibility to our business, and also it may potentially bring savings by allowing us to purchase more COTS hardware and thus benefit from economies of scale. The broadcast industry is at a very early point in this technological transition, so FOX NE&O greatly values Arista Networks’ contribution to this proof-of-concept to help test out some of the basic video processing requirements of professional media networks.”

Fox is not the only proponent of moving towards a truly IP-based infrastructure, governed by software defined networking (SDN). Indeed this shift may be one of the biggest technology trends over the next 5+ years, and bring major changes to the industry as a result.

Last month Eric Wolf, VP Technology Strategy at PBS told the audience at the HPA Technology Retreat that his company’s new disaster recovery center that’s based completely on virtualized IT systems, along with “little bits” of traditional broadcast gear.  Although this new facility is not yet based on SDN or cloud enabled, it’s the first step on the path.  DR is a great test facility so it’s a positive step along the way, “but as we look at our next big playout system, the big question on the table is whether we can go all IP for all the routing in the plant and the suspicion is that we can.”

Speaking at the same event, Fox NE&O EVP and GM Richard Friedel said IP is “well along the way towards becoming real. We do have IP-based routers in our plant today, and IP technology is just going to proliferate.  If you walk into any of our equipment rooms at the moment, there is almost no classic broadcast vendor anymore. Instead you’ll see rows of Hewlett Packard, IBM, and Cisco. We’re really in an all-IP world now. We’ve got huge virtualization farms already and this is coming. In five years no one will build a plant of our size that’s not based on IP concepts.”

But it’s not just IT companies who are pushing software defined networking.  Traditional broadcast vendors are also embracing SDN and applying it to the broadcast infrastructure.

Last week Imagine Communications (formerly Harris Broadcast) introduced MultiService SDN, which the company says is “a SDN framework that creates a fully virtualized network fabric for deploying advanced services, and enables the video bit flow to be software-mapped, simplifying the network architecture of media companies operating in hybrid environments with both baseband and IP workflows.”

Another notable example of this trend include a Silicon Valley start-up called SDVI, led by Omneon co-founder Larry Kaplan, who said last year that the focus of his new company is to bring SDN technology to the broadcast industry.

Belgium-based SDNsquare, whose CEO and co-founder, Lieven Vermale, is the former Director of Technology and Innovation at the European Broadcasting Union, is another start-up operating in this area.

One important group in the transition to IP-based broadcasting is the EBU-SMPTE-VSF Task Force on Networked Media (JT-NM), a cross-industry group of broadcasters and technology vendors working to define the future of the all-IP broadcast facility. You can download December 2013 JT-NM whitepaper here.

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Related Content:

Arista Networks S1 (IPO) Filing — March 31 2014

Press Release: Imagine Communications Introduces Software-Defined Networking and Workflows

EBU/SMPTE/VSF Joint Task Force on Networked Media (JT-NM) Gap Analysis Report, December 2013

VSF, EBU, and SMPTE Create Joint Task Force to Define Future of Networked Media for Professional Applications

Press Release: Arista Networks and Fox NE&O Debut Network Integrated IP-Video Processing Proof of Concept

Software Defined Networking – Coming Soon to a Broadcaster Near You?

VSF, EBU, and SMPTE Create Joint Task Force to Define Future of Networked Media for Professional Applications

TVTechnology Article: Larry Kaplan, Omneon Co-founder Launches Media Software Company

SDNsquare

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© Devoncroft Partners 2009 – 2014. All Rights Reserved.

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