Posts Tagged ‘Sony’

Value for Money Rankings of Broadcast Technology Vendors — The Top 30 Globally

broadcast industry technology trends, broadcast industry trends, broadcast technology market research | Posted by Joe Zaller
Aug 27 2010

This is part of series of posts about the how the brands of broadcast technology vendors were ranked by respondents to the 2010 Big Broadcast Survey (BBS).

Each year as part of the Big Broadcast Survey (BBS), a global sample of broadcast professionals are asked to rank their opinion of a number of technology vendor brands on a wide range of metrics.  This information is used to create a series of reports, which through benchmarking and industry “league tables” enable these vendors to understand their competitive position in the market.

More than 5,600 people in 120+ countries participated in the 2010 BBS, making this the largest ever and most comprehensive study of the broadcast industry. In addition to measuring a variety of broadcast industry trends, more than 100 vendor brands (in 27 separate product categories) were evaluated by respondents.

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Recently, posts which rank broadcast technology vendors include:

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This post looks at how respondents ranked broadcast technology vendors for what is perhaps the most subjective driver we measured in the 2010 BBS — value for money.

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For some respondents value for money might mean low price, for others it might mean superior price/performance, while for others it could mean peace of mind in mission critical environments, regardless of the price.

Whatever the definition of value, the combination of a poor economy over the past few years and customer budget constraints have made many broadcast professionals more value-conscious than ever.  As a result, broadcast technology vendors must respond by continually delivering more value for less money.  This drives innovation in the broadcast supply chain as vendors are forced to compete on multiple levels.

Respondents were asked to rank broadcast technology vendor brands for “Value for Money” on a scale of 1-10 — with 10 being best in the market, and 1 being worst in the market.  The top 30 ranked brands for overall opinion are shown below for the global sample of all respondents.

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In all cases, these results are shown in alphabetical order, NOT in the order in which they were ranked by respondents to the survey. 

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Value for Money – The Top 30 Globally, Alphabetical Order

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There are a wide variety of vendors on this list, including large & small companies and those who produce audio & video products.  In order to better understand what drives the perception of value, we need to look at some of the factors behind these results.  These include the number of products produced by each vendor, the geographic location of the each vendor, and the types of product produced by the top 30 value companies.

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Number of products per vendor

When reviewing these results it’s important to understand how many products are produced by each vendor on this list.  This will help us to understand if whether reliability comes from small focused companies, or large multi-product vendors. 

The 2010 BBS evaluated 27 separate product categories.  In the previously published top 30 quality rankings, and top 30 reliability rankings, single product companies (those who were covered on only one product category in the 2010 BBS) completely dominated the rankings with about 2/3 of all positions.

A breakdown of how many product categories are produced by each vendor on the top 30 value list is shown below:

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Just over half of the vendors in the top 30 value rankings produce a product in only one BBS category (out of 27 measured).  This is slightly less concentrated that other findings, such as reliability where there were 21 single product companies in the top 30.

In the case of value, there is a mix of large and small, and single and multi-product companies.  It’s worth pointing out here that much of this list is made up of the industry’s largest multi-product vendors.  For example Grass Valley (10 categories), Evertz and Miranda (5 categories each), Sony (4 categories), Ross Video (3 categories), Apple, Black Magic Design, Cisco, For-A, Harmonic, Ikegami, Panasonic, and JVC (2 categories each).

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Geographic Location

Another factor to consider is the geographic location of each company on the list.  By this measure, companies headquartered in the Americas are the clear value for money leaders, while companies based in the EMEA and Asia trail the pack. 

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Keep in mind that when looking at geography, it’s important to remember that many of these firms are truly global, with offices all over the world, regardless of where they are headquartered.

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Product Categories

Finally, let’s look at the product categories produced by the vendors who made the top 30 value list for the 2010 BBS.

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Out of the 27 product categories covered in the 2010 BBS, 21 appear on this list. This is on par with other metrics. For comparison, there are 20 product categories in the top 30 reliability rankings and 23 product categories in the top 30 quality rankings.

Signal processing products lead the list of products produced by the top 30 value leaders.  This is a fiercely competitive market that is at the heart of the transition to HDTV operations, and customers look for both value and quality.  Cameras and audio consoles were close behind, while microphones, production switchers, routing switchers and video transport also made a strong showing.

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Please keep in mind when reviewing this information that, unless otherwise specified, all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the 2010 BBS.  Also, the charts in this posting measure the responses of all 2010 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.  

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners.

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This article is based on the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

Devoncroft Digest – August 15, 2010 – Earnings Galore, Broadcast Industry M&A Continues

broadcast industry trends, broadcast technology market research, Broadcast technology vendor financials, Devoncroft Digest, market research | Posted by Joe Zaller
Aug 15 2010

The Devoncroft Digest is a semi-regular amalgamation of news items I’ve seen recently that I think might be interesting / important for readers and clients. 

Due to my travel schedule it’s been two weeks since the last digest post.  Here are a few of the things that have caught my eye during this time.

Earnings Season Continues

We are now in the heart of earnings season, and a large number of tech vendors, platform operators, service providers and broadcasters.  For the most part these results have been generally positive, with many companies saying that they are seeing the green shoots of recovery taking hold. 

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Broadcast Technology Vendor Earnings

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Vizrt Q2 Revenue Rises 17%, CEO Says Market is Improving

Broadcast graphics and asset management provider Vizrt announced its Q2 and 1H results. Revenue for the quarter was up 17% y/y, driven by strong growth in the Americas, which was up 48% y/y.

Gross margins for the quarter were 65%, well ahead of the 58% that the company achieved during the same period a year ago. Broadcast graphics accounted for 72% of the company’s total revenues in 1H 2010.  According to the company, Vizrt’s graphics business is up 33% y/y.

Full details here.

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Chyron Q2 Losses Narrow as Revenue Jumps 20% 

Broadcast graphics provider Chyron announced its financial results for Q2 and 1H 2010.

Q2 revenue was $6.94m, up 20% versus Q2 2009.  Gross margins for the quarter were 70%, up slightly from the previous year.  Q2 product revenue was $5.4m, up 18% y/y.  Service revenue increased 29% y/y to $1.19m.  Service revenue accounted for 22% of the quarter’s total revenue. The company posted an operating loss for the quarter of $680,000, a 52% y/y improvement; and a net loss of $710,000, 35% better than a year ago.

Full Details Here

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Miranda Q2 Revenue Up 3% y/y, +11% q/q. CEO Says Market Conditions Improving

Broadcast infrastructure provider Miranda Technologies announced their Q2 2010 results.  Revenue for the quarter was C$32.1m, up 3% from the same period a year ago and up 11% versus the previous quarter.  International sales were up 11% y/y.  Sales in the US were up 10% y/y

The company’s net income jumped 173% to C$3.5m as expenses were reduced during the quarter, and EBITDA rose by 125% to C$6m versus the same period in 2009.  Gross margins were 60%, slightly down from Q2 2009, but up from 57.7% in the previous quarter.  This is a good showing in a competitive market, which the company attributes to a higher margin mix, and increased sales of routing switchers.

Full Details Here

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DivX Q2 Revenue Jumps 29%

DivX announced that its Q2 revenues were up 29% y/y and that its licensing business was up 23% y/y.  The company, which is in the process of being acquired by Sonic (who also announced their numbers recently) posted a GAAP Loss of $2.8m, and non-GAAP NI of $760K

Read the Divx earnings press release here 

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DG FastChannel Reports Record Q2

Advertising and broadcast content delivery specialist DG FastChannel reported record results for its FY2010 second quarter, blowing past the expectations of equity analysts. 

Revenue for the quarter was $60.3m, well ahead of the $55.6m consensus estimate of equity analysts.  This represents a 38% revenue increase versus the same period a year ago, and an increase of 11% from the previous quarter.  Net income for the quarter was $9m, up 150% increase versus Q2 2009 and up 12.5% versus the previous quarter.

Significantly, the company’s revenue from the delivery of HD advertising content increased 99% to $23.9 million versus the same period of 2009.

The company also that it retired all of its outstanding debt, thanks to a recent public equity offering that raised net proceeds of approximately $108m. As a result of this offering, the company reported that as of June 30, 2010, it has $79.6 million in cash and no debt.

Company Chairman & CEO Scott Ginsburg said “The Company continues to execute on its strategic business plan… revenue, margins, earnings and net debt show marked improvements during the second quarter.”

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Harris Broadcast Records $21m Operating Loss

Harris Corporation reported its Q4 and full year 2010 results.  While the company as a whole did well, the broadcast communications division continued to struggle.

For the full year, revenues from the broadcast communications division were down 17% versus the previous year.  For Q4, the company’s broadcast revenues were down just 1.9% y/y, although orders were down 12.5% versus the same period last year.

In the 4th quarter of FY 2010, Harris posted an operating loss of $21m.  According to the company, this “includes $7 million in charges related to cost-reduction actions and $6 million in inventory write-downs associated with weaker demand.”

Harris CEO Howard Lance said the following about the revenue of the broadcast division: “we continue to expect revenue in a range of $490 million to $510 million with break-even operating results. We expect to see continued operating losses in the first half of the year with profitability improving in the second half of the fiscal year.”

Full Details Here

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RealD Reports 1st Results As Public Company

3D specialist RealD announced its first results as a public company, and reported huge y/y increases in revenue and EBITDA, which were up 152% and 387% respectively.  The company announced that it has now deployed 7500 screens, significantly more than Technicolor, who announced recently that they have now deployed 250 screens, 

Read the RealD earnings press release here.

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Broadcaster & Platform Operator Earnings

DISH Network Reports Second Quarter 2010 Financial Results 

DISH Network reported total revenue of $3.17 billion for the quarter ended June 30, 2010, a 9.1 percent increase compared with $2.90 billion for the corresponding period in 2009.

DISH Network lost approximately 19,000 net subscribers during the quarter ended June 30, 2010, ending the quarter with approximately 14.318 million subscribers.

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Ascent Media Reports Lower Revenue, Higher Losses

Digital media service provider Ascent Media reported increased losses and lower revenue for the second quarter ended of 2010.  The company attributes the lower results to market volatility and lower capital spending by customers. 

Revenue for the quarter dropped 13% to $99.5m, while revenue for the first six months was off 11% to $204m.  The company said that the decline in second quarter and year-to-date revenue was driven primarily by a reduction in revenue from the Content Services segment.

Q2 losses from continuing operations before income taxes were $17.5m, compared to a loss of $12.4 million in the prior year period. Year-to-date, the loss from continuing operations before income taxes was $28.6 million compared to a loss of $23.2 million for the six months ended June 30, 2009.

 “Ascent’s year-to-date operating results have not met our expectations as uncertainty about the timing and pace of the economic recovery has led to ongoing volatility in the media marketplace,” said William Fitzgerald, Ascent’s CEO. “A consequence of the current environment is that our customers have continued to take a cautious approach to capital spending.”

Fitzgerald was more upbeat about the rest of 2010, saying “We are beginning to see positive indications of an upturn, including first half revenue improvement in our creative services business, a strengthening pipeline of feature film and other projects, and rising industry advertising estimates for the second half of 2010.”

Ascent’s full earnings press release can be found here.

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Scripps Reports Second-Quarter Results 

Scripps reported operating results for the second quarter of 2010 that showed a continuing trend of significantly improved year-over-year revenue performance in the television division – up 22 percent from last year.

You can read the Scripps earnings release here.

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Liberty Media Reports Second Quarter 2010 Financial Results

The Liberty Media press release is here.

Liberty Media investor conference call transcript here.

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DIRECTV Q2 Rev Up 12%, Net Income up 33% Buys Back Stock 

DTH satellite operator DirecTV announced that it grew revenues by 12% to $5.85Bn and Net Income 33% to $543 Million.

DirecTV Q2 Press Release Here

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Cablevision Systems Corporation Reports Second Quarter 2010 Results 

Cablevision’s Q2 profits fell by 30% but its revenues were up 5.8% to $1.802 billion versus the same period a year ago, which the company says reflects solid revenue growth in Telecommunications Services and Rainbow, offset slightly by a decline at Newsday. Consolidated adjusted operating cash flow grew 9.0% to $677.6 million and consolidated operating income grew 23.0% to $416.8 million, both compared to the prior year period.

You can read the Cablevision press release here

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WSJ.com – Net Rises at Time Warner Cable, Falls at Cablevision

According to a Wall Street Journal article, Time Warner’s second-quarter earnings rose 8.2% on solid revenue growth, but the nation’s second-biggest cable-television provider saw the same weakness in subscriber additions in July felt by its larger cable counterpart, Comcast Corp.

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News Corp Reports Q4 and Full year Results – TV Station Operating Income up 13%

News Corp’s Q4 revenue increased by 6% and it hauled in Net Income of $875m.  Significantly, the company’s TV Operating Income was up 13% versus the same period last year, driven by an improved TV station advertising market.

Here’s the full News Corp press release 

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CBS 2Q TV Station Revenue Climbs 31%

According to leading industry website TV News Check, TV station revenue at CBS jumped by 31%. The company also realized a 17% increase in local broadcasting revenue (TV stations plus CBS Radio) to $678.2 million from $579.5 million in the year-ago quarter. Sumner Redstone, the company’s executive chairman called the results “Terrific”

Full story from TV News Check

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Sinclair Broadcast Group Reports Q2 Results.

Sinclair Broadcast Group, one of the largest US TV station groups reported that its net broadcast Q2 revenues from continuing operations were up 19.3% versus the prior year.  The company had net income of $17.3 million versus $2.8 million in the prior year period.  Local net broadcast revenues, which include local time sales, retransmission revenues and other broadcast revenues, were up 16.6% in the second quarter 2010 while national net broadcast revenues, which include national time sales and other national broadcast revenues, were up 27.7% versus the second quarter 2009.

Full story from TV News Check

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WSJ.com – Discovery Turns In 40% Decline in Profit 

According to an article in the Wall Street Journal, Discovery Communications posted a 40% drop in its second-quarter profit, hurt in part by costs related to its recent $3 billion debt refinancing. Still, the cable-network operator showed revenue and operating-profit growth, and announced a $1 billion share repurchasing program.

Full article from the Wall Street Journal

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Barrington Sees 14% Jump In 2Q Revenue

Barrington Broadcasting Group announced that gross revenues for the quarter ended June 30 increased 13.6% to $32.7 million from $28.8 million for the same period a year earlier. The company said the increase was primarily due to 16.7% increase in national revenues, a 4.7% increase in local revenues, and an increase in political revenues of $900,000 to $1 million.

Full Story from TV News Check

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Gray Beats Street

According to TVB, Gray Television came in ahead of analyst expectations for the second quarter. The pure-play TV group posted revenues of $75.6 million for the 36 stations, up 16 percent from a year earlier. Net income was $534,000 compared to a loss of $6.6 million a year ago. After payment of $6.4 million in dividends, net loss to common stockholders was $5.9 million, or 11 cents a share.

Full Story from TVB

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Broadcast Industry M&A Continues

Blackmagic Buys Assets of Echolab

As predicted here last month, Blackmagic Designs announced that it has acquired “all the assets of Echolab,” putting Blackmagic in the production switcher business.

Echolab was forced into liquidation a few months ago when its primary shareholder stopped funding its operations.  The company had been in business for more than 35 years, specializing in low-end production switchers.

Blackmagic is buying Echolab for the latter’s ATEM product line, which was introduced about two years ago and has been continuously upgraded since under Echolab’s former CEO Nigel Spratling, who apparently not part of the Blackmagic deal and has now joined Ross Video in a marketing role.

This is great news for the affected Echolab employees, who were left jobless in an instant when the company shut its doors in mid-May.  It’s also good news for the industry, because the ATEM switcher product line, which looks like a pretty good product, will continue to be available through Blackmagic.  In fact, Blackmagic has said that it is adding to the engineering team responsible for ATEM.

It will be interesting to see how Blackmagic approaches the production switcher market, which is different than the company’s core post production market.  The part of the production switcher market where Echolab is active has considerable competition. In addition to Echolab, Sony, Panasonic, JVC, For-A and Ross Video are all very active players in this space.   

In addition to the competitive aspects of the deal, it seems to me that selling production switchers is a bit of a departure business-wise for Blackmagic.  Production switchers are a “high-touch” product category.  They are mission critical elements of the live production workflow, and as such they can require extensive demonstrations and training.  The majority of Blackmagic’s products are plug-in cards or stand-alone units, which are sold primarily through third-party dealers.  

At this point, I am unsure whether Blackmagic’s all-dealer sales approach is a positive or a negative for Echolab.  On the plus side, the compact HD production switcher market is a large and somewhat amorphous, running the gamut from broadcasters to corporation, to churches to education –  so it requires a large dealer network, which Blackmagic already has in place.  On the other hand production switchers require a specialized sales approach. Every buyer wants a demonstration, which typically involves shipping equipment and people, thereby increasing the cost of each sale.  Blackmagic will probably have to augment their approach somewhat in order to be successful selling production switchers.

Still if they can get the distribution right, Blackmagic may have a good chance of making their purchase of Echolab a success.  Blackmagic most likely paid very little for Echolab’s assets, and since it’s buying the assets and not the company, it gets a brand new HD switcher line, but not 35 years of legacy products that need support.  And Blackmagic does have experience buying distressed “traditional” vendors and changing their approach.  Last year, Blackmagic acquired leading color grading vendor Da Vinci Systems, and proceeded to radically change Da Vinci’s market approach, not to mention its pricing, turning a $200,000 hardware product into a sub-$1000 product according to TVB Europe.

Arguably however, Da Vinci’s color grading products (which are used off-line in post production) were easier to port to software platforms – and they still require a very expensive hardware controller.  Live production switchers are a different kettle of fish than off-line color grading systems for post production.  They are the key element of any live broadcast production, and they are still a relatively expensive hardware platform that requires specialist sales and support.

Blackmagic CEO Grant Petty is obviously familiar with this.  In the company’s press release that announced the deal he said: “I have been using live production switchers since I was in school where we covered local theater, sports, racing and bands. I think it’s the most exciting way to do production because it’s all live and thousands of people are watching what you are doing! Production switchers need to be powerful while also being familiar and easy to operate.”

Petty also said that “Since the acquisition, we have already dramatically expanded the engineering team working on ATEM. This fresh engineering team, which is a combination of new as well as experienced EchoLab staff, will allow us to move faster in adding new features to the ATEM product.”

Blackmagic will be displaying the ATEM on its booth at the IBC show next month. 

Here is a link to the full press release announcing the deal.

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Transcoding Consolidation — Telestream to Acquire Anystream

Over at his always informative Business of Video blog, Streaming Media’s Dan Rayburn writes that Telestream is to Acquire fellow transcoding provider Anystream from parent Gab Networks.  This is a deal has long been rumored, and according to Rayburn has now been confirmed by the management of both companies.

There’s been quite a lot of activity in the transcoding space recently.  Ripcode was sold to RGB networks and Elemental Technologies announced other week that it had raised $7.5m of new venture money, bringing its total to $14m

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Other Broadcast Technology Vendor News

Chyron Appoints New Chief Commercial Officer 

Chyron has appointed Susan Brazer as its new Chief Commercial Officer.  According to the company’s press release, Brazer has a big job, taking responsibility for “commercial strategy and all product and services revenues, directing its worldwide sales network of direct sales, resellers/systems integrators and joint ventures in Europe, Asia, Latin America and the Middle East.”

This is the second C-Level appointment recently.  The company previously announced that it had appointed Bonnie Barclay as VP and Chief Marketing Officer.

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New COO at Vizrt

Vizrt has appointed François Laborie as its new Chief Commercial Officer. Laborie replaces David Zerah who left Vizrt to become managing director of gaming firm Dragonfish.

Laborie joined Vizrt at the beginning of 2006 as the Company’s Executive Vice President Marketing. At the beginning of 2010, he took on the additional role of Regional President for the EMEA region.

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3D News

Technicolor announced this week that it has now installed its 3D system at 250 screens – good progress, but far less than clear leader RealD’s 7,500.

 

Mobile TV News

 According to an article in TVB,  Broadcast and WiFi Take Wind Out of FLO TV Sales 

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Other News

The Financial Times reports that News Corp has refused to refuses to raise its offer for BSkyB 

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Also in the FT, the BBC is under fire over Canvas project 

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Market Research Note of the Week:

Who are the Most Important Decision Makers in Broadcast Technology?  Vendors Predict Shift Towards Operations and IT

In a recent article, “Broadcast Industry’s Largest Market Study Reveals Most Important Technology Trends,” the move toward file-based, tapeless workflows was highlighted as one of the most important issues to broadcasters today.

But how will this shift affect how broadcast technology products are purchased, not to mention who buys them? Traditionally, these products have been purchased primarily by engineers. Will this be the same for products that are increasingly IT-based, or will there be a new set of buyers? Broadcast vendors need to know this because a new set of buyers may require a new market approach.

To find out, we asked the nearly 800 broadcast technology vendors who responded to the 2010 Big Broadcast Survey who they feel is currently the most important decision maker in the sales process, and who they feel will be most important in two to three years.

Let’s start with the most important buyers today. Respondents were asked, “When selling your products/services, which category of customer is typically the most important decision maker today?” According to responses, broadcast tech vendors see engineering staff as their most important customers, followed by operations, IT and finance personnel. Engineers are clearly seen as the most important decision makers, with operations staff a distant second.

But what about the future?

To read the full article, including four charts that break down the results, click here.

Reliability Rankings of Broadcast Technology Vendors — The Top 30 Globally

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Jul 27 2010

This is part of series of posts about the how the brands of broadcast technology vendors were ranked by respondents to the 2010 Big Broadcast Survey (BBS).

Each year as part of the Big Broadcast Survey (BBS), a global sample of broadcast professionals are asked to rank their opinion of a number of technology vendor brands on a wide range of metrics.  This information is used to create a series of reports, which through benchmarking and industry “league tables” enable these vendors to understand their competitive position in the market.

More than 5,600 people in 120+ countries participated in the 2010 BBS, making this the largest ever and most comprehensive study of the broadcast industry. In addition to measuring a variety of broadcast industry trends, more than 100 vendor brands (in 27 separate product categories) were evaluated by respondents.

Recently, posts which rank broadcast technology vendors include:

 

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Today let’s look at how respondents ranked broadcast technology vendors for reliability.

Broadcast technology products are purchased by discerning customers for what are often mission-critical applications.  Thus the reliability of products is a paramount concern for buyers of these products. 

To measure the rankings of the reliability of vendors, respondents were asked to rank broadcast technology vendor brands for “Reliability” on a scale of 1-10 — with 10 being best in the market, and 1 being worst in the market.  The top 30 ranked brands for overall opinion are shown below for the global sample of all respondents.

In all cases, these results are shown in alphabetical order, NOT in the order in which they were ranked by respondents to the survey. 

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Reliability – Top 30 Broadcast Technology Brands (Alpha Order)

There are a wide variety of vendors on this list, including large & small companies and those who produce audio and video products. 

  

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Number of products per vendor – Single Product Companies Dominate Reliability Rankings

When reviewing these results it’s important to understand how many products are produced by each vendor on this list.  This will help us to understand if whether reliability comes from small focused companies, or large multi-product vendors. 

 The 2010 BBS evaluated 27 separate product categories.  As with the previously published top 30 quality rankings, single product companies (those who were covered on only one product category in the 2010 BBS) dominate the rankings for reliability.

 A breakdown of how many product categories are produced by each vendor on the top 30 quality list is shown below:

With 21 out of 30 vendors on this list producing a product in only one BBS category (out of 27 measured) it’s clear that focused, specialized companies are regarded as reliability leaders in the eyes of the global broadcast market. 

Nevertheless it’s also worth pointing out that large companies can also be considered industry innovators. For example Grass Valley is covered in 10 product categories in the 2010 BBS and Snell is covered in 5 product categories. 

  

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Geographic Location

Another factor to consider is the geographic location of each company on the list.  By this measure, companies headquartered in EMEA are the clear reliability leaders, while companies based in the Americas and Asia trail the pack. 

Keep in mind that when looking at geography, it’s important to remember that many of these firms are truly global, with offices all over the world, regardless of where they are headquartered.

  

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Product Categories

Finally, let’s look at the product categories produced by the vendors who made the top 30 reliability list for the 2010 BBS.

Out of the 27 product categories covered in the 2010 BBS, 20 appear on this list; making reliability more concentrated than other metrics such as quality (which had entrants from 23 product categories).

Audio products lead the list of products produced by the top 30 reliability leaders, with audio consoles and microphones topping the rankings.  ENG cameras and studio cameras, along with audio monitors also make a strong showing.

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Please keep in mind when reviewing this information that, unless otherwise specified, all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the 2010 BBS.  Also, the charts in this posting measure the responses of all 2010 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.  

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners.

  

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This article is based on the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

Quality Rankings for Broadcast Technology Vendors — The Top 30 Globally

broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Jul 08 2010

This is the fourth in a series of posts about the how the brands of broadcast technology vendors were ranked by respondents to the 2010 Big Broadcast Survey (BBS).

Each year as part of the Big Broadcast Survey (BBS), a global sample of broadcast professionals are asked to rank their opinion of a number of technology vendor brands on a wide range of metrics.  This information is used to create a series of reports, which through benchmarking and industry “league tables” enable these vendors to understand their competitive position in the market.

More than 5,600 people in 120+ countries participated in the 2010 BBS, making this the largest ever and most comprehensive study of the broadcast industry. In addition to measuring a variety of broadcast industry trends, more than 100 vendor brands (in 27 separate product categories) were evaluated by respondents.

Recently, posts which rank broadcast technology vendors include:

 

In keeping with the theme of top 30 rankings, let’s now turn to one of the most important metrics for any technology company – quality.

In an industry that prides itself on the fidelity of its sound and images, the perception of quality is a very important metric for broadcast technology vendors.  Many vendors use quality as one of the key components of their market positioning.

To determine the market’s perception of the quality of broadcast technology vendors, respondents were asked to rank broadcast technology vendor brands for “Quality” on a scale of 1-10 — with 10 being best in the market, and 1 being worst in the market.  The top 30 ranked brands for overall opinion are shown below for the global sample of all respondents.

 

In all cases, these results are shown in alphabetical order, NOT in the order in which they were ranked by respondents to the survey. 

 

As with the top 30 innovation rankings published earlier, this list contains a broad mix of vendors table including both audio and video and audio companies. 

There are also interesting similarities and differences in terms of the types of products produced, geographic location and company size (something that is not measured in the BBS and won’t be discussed further here).  So let’s look a little deeper into these results.

 

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Number of products per vendor – Single Product Companies Dominate Quality Rankings

One obvious question that should be asked when reviewing these results is how many products are produced by each vendor on this list.  This will help us to understand if whether quality comes from small focused companies, or large multi-product vendors.  

A breakdown of how many product categories are produced by each vendor on the top 30 quality list is shown below:

With 22 out of 30 vendors on this list producing a product in only one BBS category (out of 27 measured) it’s clear that focused, specialized companies are regarded as quality leaders in the eyes of the market. 

This finding reinforces a previous post called Purchasing Preferences of Broadcast Technology Buyers – “Best-of-Breed” or “One-Stop-Shop?, which shows that broadcast technology buyers overwhelmingly prefer to evaluate products from individual suppliers and create best-of-breed solutions.

Nevertheless it’s also worth pointing out that large companies can also be considered industry innovators. For example Grass Valley is covered in 10 product categories in the 2010 BBS and Avid is covered in 7 product categories. 

Please keep in mind that this is not an absolute measure of the products produced be each vendor.  In total, the 2010 BBS looked at 148 vendors in 27 separate product categories (based on the IABM’s industry model), but even so it did not necessarily cover the entire product range of all vendors.

 

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Geographic Location

Another factor to consider is the geographic location of each company on the list.  By this measure, companies headquartered in EMEA are the clear quality leaders, while companies based in the Americas and Asia trail the pack. 

In terms of individual countries, the Germany and the USA are tied with 11 companies each on the Top 30 Quality Rankings.  Japan, the UK, Finland and Belgium round out the rest of the countries where the quality leaders are headquartered.  Keep in mind that when looking at geography, it’s important to remember that many of these firms are truly global, with offices all over the world, regardless of where they are headquartered.

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Product Categories

Finally, let’s look at the product categories produced by the vendors who made the top 30 quality list for the 2010 BBS.

Out of the 27 product categories covered in the 2010 BBS, 23 appear on this list; showing that quality is widespread across the broadcast industry.

Audio products lead the list of products produced by the top 30 quality leaders, with microphones, audio consoles and audio monitors topping the rankings.

Please keep in mind when reviewing this information that, unless otherwise specified, all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the 2010 BBS.  Also, the charts in this posting measure the responses of all 2010 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.  

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners.

 

 

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This article is based on the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

Innovation Rankings for Broadcast Technology Vendors — The Top 30 Globally

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Jun 16 2010

This is the third in a series of posts about the how the brands of broadcast technology vendors were ranked by respondents to the 2010 Big Broadcast Survey (BBS). 

Each year as part of the Big Broadcast Survey (BBS), a global sample of broadcast professionals are asked to rank their opinion of a number of technology vendor brands on a wide range of metrics.  This information is used to create a series of reports, which through benchmarking and industry “league tables” enable these vendors to understand their competitive position in the market. 

More than 5,600 people in 120+ countries participated in the 2010 BBS, making this the largest ever and most comprehensive study of the broadcast industry. In addition to measuring a variety of broadcast industry trends, more than 100 vendor brands (in 27 separate product categories) were evaluated by respondents. 

Recently, I discussed how respondents to the 2010 BBS ranked The Top 30 Broadcast Technology Vendor Brands by Overall Opinion, Ranked, Globally and Regionally, and followed up with a ranking of the Top 30 Broadcast Vendor Brands by Net Change in Brand Image

In keeping with the theme of top 30 rankings, let’s now turn to one of the most important metrics for any technology company – innovation

The product side of the film & broadcast industry is driven by technology and innovation.  All vendors strive to create techniques that will make their products stand out from the competition.  Thus innovation is a very important component of the brand image and reputation of vendors in this space. 

To find out which broadcast technology vendors are considered to be most highly regarded in terms of innovation, more than 4,000 broadcast industry professionals were  asked to rank broadcast technology vendor brands for “Innovation” on a scale of 1-10 — with 10 being best in the market, and 1 being worst in the market.  The top 30 ranked brands for overall opinion are shown below for the global sample of all respondents. 

In all cases, these results are shown in alphabetical order, NOT in the order in which they were ranked by respondents to the survey.   

Innovation — The top 30 broadcast technology brands, listed alphabetically (global sample of all respondents) 

There’s a broad mix of vendors included in the above table including both audio and video and audio companies.  There are also interesting similarities and differences in terms of the types of products produced, geographic location and company size (something that is not measured in the BBS and won’t be discussed further here)..  So let’s look a little deeper into these results. 

 

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Number of products per vendor 

One obvious question that should be asked when reviewing these results is how many products are produced by each vendor on this list.  This will help us to understand if whether innovation comes from small focused companies, or large multi-product vendors.    

A breakdown of how many product categories are produced by each vendor on the top 30 innovation list is shown below: 

 

It’s interesting to note that vendors producing just one product account for more than half of the vendors in the top 30 innovation list.  This suggests that focused companies who apply their efforts to specialist product areas are often able to generate more innovation in the eyes of the market.  

Nevertheless it’s also worth pointing out that large companies can also be considered industry innovators. For example Grass Valley is covered in 10 product categories in the 2010 BBS and Avid is covered in 7 product categories.  These are examples of large companies who have managed to remain instill innovation across their product lines. 

Please keep in mind that this is not an absolute measure of the products produced be each vendor.  In total, the 2010 BBS looked at 148 vendors in 27 separate product categories (based on the IABM’s industry model), but even so it did not necessarily cover the entire product range of all vendors. 

 

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Geographic Location 

Another factor to consider is the geographic location of each company on the list.  By this measure, companies headquartered in EMEA just edged out those based in North America on the top 20 innovation list, while companies based in Asia trailed the pack.  

 

This is not surprising since this broadly reflects where the companies on the overall list are based.  

In terms of individual countries, the USA leads the way with 10 companies on the list of the 30 top innovators, with Germany close behind with 6 vendors on the list. 

When looking at geography, it’s important to remember that many of these firms are truly global, with offices all over the world, regardless of where they are headquartered. 

 

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Product Categories 

Finally, let’s look at the product categories produced by the vendors who made the top 30 innovation list for the 2010 BBS:

Out of the 27 product categories covered in the 2010 BBS, 23 appear on this list; showing that innovation is widespread across the broadcast industry.

Signal processing, studio cameras and video editing lead the list of products produced by the top 30 innovation leaders.

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Please keep in mind when reviewing this information that, unless otherwise specified, all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the 2010 BBS.  Also, the charts in this posting measure the responses of all 2010 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.  

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners. 

This article is based on the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

The Top 30 Broadcast Technology Vendor Brands, Ranked by “Overall Opinion,” Globally and Regionally

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
May 24 2010

This is the first in a series of posts about the how the brands of broadcast technology vendors were ranked by respondents to the 2010 Big Broadcast Survey.

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Each year as part of the Big Broadcast Survey (BBS), I ask respondents to rank broadcast a number of technology vendor brands on a wide range of metrics.  This information is used to create a series of reports, which through benchmarking and industry “league tables” enable these vendors to understand their competitive position in the market.

More than 5,600 people in 120+ countries participated in the 2010 BBS, making this the largest ever and most comprehensive study of the broadcast industry. In addition to measuring a variety of broadcast industry trends, more than 100 vendor brands (in 27 separate product categories) were evaluated by respondents.

This post looks at how broadcast technology vendors were ranked by respondents in terms of their overall opinion of these vendors.   Research participants were asked to rank their “overall opinion” of broadcast technology vendor brands on a scale of 1-10 — with 10 being best in the market, and 1 being worst in the market.

Results are shown in two ways:

  • An overall industry “league table” that shows the 30 highest ranked vendors for the metric “overall opinion.”  The data in this chart is broken out globally and regionally. 
  • An analysis of the “frequency” of appearance in the “overall opinion league table”

 

The top 30 ranked brands for overall opinion are shown below for both the global sample of all respondents as well as for all respondents in each of the geographic regions.  

 

Please note that in all cases, these results are shown in alphabetical order, NOT in the order in which they were ranked by respondents to the survey.         

   

Question: Please rank your overall opinion of the following brands on a scale of 1-10, with 10 being the best in the market and 1 being the worst.         

  

 

 

Interestingly, a total of 46 broadcast technology vendor brands are included in this table, which demonstrates that there is strong variation in opinion based on geographic segmentation of respondents.  

In terms of frequency of appearance in this table:  

  • 17 brands appear four times, meaning they were ranked in the top 30 globally and in each geographic region. It is possible
  • 9 brands appear three times
  • 5 brands appear two times
  • 15 brands appear once, which demonstrates that some brands are strongest in one geographic area

   

Analysis of the data shows that are some clear market leaders on a global basis, while others are strong on a regional basis.   

A breakdown of how many times each company appears in the ranking shows how many times each brand appears in the chart above.  

Brands appearing four times:  

  • Adobe, AKG, Apple, beyerdynamic, Cisco, Dolby, Genelec, Grass Valley, Neumann, Panasonic, Rohde & Schwarz, Sennheiser, Shure, Solid State Logic, Sony, Studer, Tektronix

   

Brands appearing three times:  

  • Aja Video, AMS-Neve, Harris, Lawo, RED, Salzbrenner Stagetec, Snell, Tandberg, Yamaha

   

Brands appearing two times:  

  • Clear-Com, Electro Voice, Evertz, Ikegami, JBL

   

Brands appearing once:  

  • Audio-Technica, Avid, Barco, Calrec, EVS, HP, Klein + Hummel, Mackie, Omneon, Prism Media, Quantel, Rhozet, Riedel, RTS Intercom Systems, TVIPS

   

 

 

Analysis of the Frequency for Each Brand in the “Overall Opinion” League Table:  

In order to provide a better understanding of which brands were most higly ranked in each geography, the data has been provided in the table below, which shows the global and regional performance for each brand in the top 30 ranking of overall opinion.   

  

The frequency chart shows some interesting geographic variation in the data.  

Appearing in the  top 30 “overall opinion” ranking globally + one region  

Four brands managed to achieve a top 30 ranking in the global overall opinion league table , despite being in the top 30 of only one of the three geographic regions.  

Electro Voice (Americas), Evertz (Americas), Ikegami (Americas), JBL (Americas)  

The following 15 brands did not make the top 30 in the global league table of overall opinion, but they did appear in the top 30 overall opinion ranking in one of the geographic regions:  

 

Appearing in the  top 30 “overall opinion” ranking only in EMEA  

EVS, Klein + Hummel, Prism Media, Rhozet, Riedel, T-VIPS  

   

Appearing in the  top 30 “overall opinion” ranking only in Asia-Pacific  

Audio-Technica, Calrec, HP, Omneon, Quantel  

 

Appearing in the  top 30 “overall opinion” ranking only in the Americas  

Avid, Mackie  

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Please keep in mind when reviewing this information that all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the BBS.  Also, the charts in this posting measure the responses of all 2010 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.   

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners.

 

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This article is based on the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

     

Devoncroft Digest for the w/e May 21, 2010 – Echolab Liquidates, Earnings Season Continues, Bankers on Broadcast, Google Gets into TV

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast technology vendor financials | Posted by Joe Zaller
May 23 2010

Devoncroft Digest – Recap of the week ending May 21 2010

It was a busy week in the broadcast & digital media world.  Echolab was forced to liquidate, multiple companies reported their quarterly earnings (which were mainly positive), two investment banking houses published notes on the broadcast industry, and Google made a little announcement about their plans to transform the TV viewing experience.

Here’s a recap of some of the things that caught my attention this week

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Echolab goes into liquidation

Long-established broadcast production switcher vendor Echolab announced via email this week that the company has been put into liquidation by its owner.  Echolab, which has been in business since 1974, had been on the ascendance recently under the leadership of company CEO Nigel Spratling.   

Spratling revamped the company’s product line-up, which culminated in the launch of the Atem production switcher family.  At NAB 2010 Echolab announced that it had signed an OEM deal for the Atem line with the broadcast communications division of Harris (who has now removed the press release about the deal from their website). 

The email from Spratling said the company’s primary investor was no longer prepared to fund the company, and that the news was a great show to everyone.  

Read the full text of Spratling’s email.

 

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Viewcast losses narrow

Streaming technology provider Viewcast announced their results for the first quarter of FY’10. The company’s reported that their losses narrowed. Revenue for the quarter was up slightly versus the previous quarter, but down 13% versus the same period a year ago.  The company also filed an 8K with the SEC this week, detailing the compensation plans of their CEO and CFO.

 

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More Broadcast M&A — Tektronix acquires Mixed Signals 

Test & measurement leader Tektronix announced this week that it is acquiring Mixed Signals, a provider of digital content monitoring including digital services, transport streams, ad insertion, switched digital video and interactive content.

According to said Eben Jenkins, General Manager of the Tektronix Video Business, “The acquisition of Mixed Signals, Inc. brings to Tektronix a strong team that has delivered leading innovation to the video monitoring market. The combination of Mixed Signals and Tektronix accelerates our ability to provide unmatched next-generation video test and monitoring solutions to our customers.”

 

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Continued growth for Ross Video

Privately held Ross Video said in a press release Ross Video that the company had achieved 7% growth in the first half of its fiscal year.  Although private, Ross has been vocal about their success in the face of the economic downturn of the past 18 months.  During the IBC show last September, company CEO David Ross told the IBC Daily News that the company had continued to grow during the recession.  In the most recent press release, Ross says “We continue to buck the downward trend and have enjoyed some record months.”

 

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Vizrt posts operating profit on big revenue gains

Broadcast graphics and asset management vendor Vizrt reported that their revenue grew by 38% in the first quarter of 2010 versus the same period, but fell 9% versus the previous quarter.  The company made an operating profit of $200K during the quarter, versus a loss of 2.4m during the same period a year ago. Company CEO Martin Burkhalter issued an upbeat statement saying that “broadcast markets are slowly recovering and … that CAPEX budgets and discretionary spending are being restored.”  Burkhalter, who recently stepped into the role of CEO after the death of Bjarne Berg concluded by saying “In terms of revenues, we believe that we are heading back towards the levels we achieved prior to the global downturn and anticipate to reach these levels in the coming nine to twelve months.  With this recovery, we expect our profitability to improve as well.”

 

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Autodesk M&E revenue declines by 4%

3D animation leader Autodesk (the parent company of Discreet and others) posted strong revenues for the first quarter of 2010.  In the earnings press release, which breaks out financials by industry segment, the company revealed that revenue for its Media & Entertainment group was $46m in the quarter.  This is basically flat with the previous quarter and represents a 4% decline versus same period a year ago

 

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Trouble at JVC Kenwood

The Wall Street Journal also reported that JVC Kenwood Holdings fell 21% to Y38 on heavy volume after the company’s Friday announcement of its plan to submit a resolution for 1-for-10 reverse stock split at its upcoming shareholders meeting. One brokerage manager, citing past reverse stock split scenarios, said that without fundamental business improvements, it would be hard to expect the company’s stock to show long-term appreciation.

 

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DG FastChannel added to S&P SmallCap 600 index

Standard & Poor’s announced this week that it is adding DG FastChannel to its S&P SmallCap 600 Index.  DG FastChannel, who recently raised $100m in a secondary public offering, has been on a tear recently.  The company’s stock has more than doubled in the last eight months, and it recently reported record results for its first quarter based on increased advertising revenue. 

 

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Ascent Media CEO dies at age 44

Ascent Media this week announced the sad news that Jose Royo, the CEO of the company’s AMG subsidiary had died at age 44.  “José was a thoughtful and caring business leader, mentor, partner, and friend,” said William Fitzgerald, Chief Executive Officer of Ascent Media Corporation. “José played a significant role in the media services industry, where he left an indelible mark. He was truly passionate about Ascent, its customers, and its people. José was a wonderfully devoted husband to his beloved wife, and father to his two young children. Our thoughts and prayers are with them at this difficult time. José will be missed.”

 

 

Google, coming to a TV near you soon?

As covered extensively this week, Google has unveiled a strategy which it believes will transform the TV viewing experience by combining it with the web. The company has partnered with Sony, Intel and Logitech to create a new type of TV experience.  Watch this space.

 

 

TiVo and Technicolor Team Up to Offer Integrated PVR Solution

I have been a big fan of Tivo since buying their very first PVR in 1999 (which still works great, and in my opinion provides a significantly better experience than the alternative from my pay TV provider), so I was interested to see that the company has teamed up with Technicolor (formerly Thomson) for a new set-top box solution.  You can read the details here…

 

 

Two Investment bankers weight in on NAB 2010 and the broadcast space

Two boutique investment banks, Silverwood Partners and Pharus Advisors have recently published notes to clients detailing their impressions of the NAB 2010 show.  Both companies gave me permission to re-publish them here.

Silverwood has been involved in a number of broadcast M&A deals includingBlackmagic / DaVinci and Avid / Euphonix. Prior to the 2010 NAB show the company published, which is worth reading to get their full perspective on the broadcast market.  

Pharus has also been involved in a number of industry transactions including Neural and Virgin Media / Two Way Media. The company published their post-NAB thoughts in their industry newsletter, which also includes a summary of recent M&A transactions in the digital media space, and a comparison of publicly traded companies.

More info on this here…

 

 

3D news

Broadband TV News reports that UK satellite broadcaster BSkyB is bullish on 3D.  An article on the website says that Sky says there could be up to 1m 3D screens in UK by

Speaking of 3D, the Schubin Café website posted a link to an article which says that watching 3D can make you sick. 

 

 

Market Research Note of the Week:

What factors most influence the purchase of broadcast technology products?

Regardless of “how” broadcast technology products are purchased, what many in the industry want to know is “why” they are bought — i.e. what are the most important factors that influence the decision to buy one product over another.

When it comes to selling broadcast technology, there are several strategies that vendors have adopted. This includes positioning their offerings as having the best technology, the best feature set, the lowest cost, the best value, the best service, the most recommended etc.

But which factor is the most important to the most buyers?

To find out we asked several thousand broadcast professionals around the world what is most important to them when buying broadcast technology products.

You can see the results, including a chart that ranks 10 different factors that influence the purchase of broadcast technology products here…

Devoncroft Digest – Week Ending May 14th 2010. Earnings Season Continues

broadcast industry technology trends, broadcast technology market research, Broadcast technology vendor financials | Posted by Joe Zaller
May 16 2010

Earnings season continues with good numbers from broadcasters, and mixed results from vendors.

Broadcaster Earnings Continue to Rise

Broadcasting & Cable reported that Gray Television reported first quarter revenues of $70.5 million, up 15% from the revenue it announced in the first quarter of last year. Gray said the number exceeded its initial expectations.

B&C also reported that Scripps saw its revenues rise 11% y/y. The company is also forecasting strong results for its second quarter.

US Satellite broadcaster Dish Networks was in the news several times last week.  It posted its Q1 results at the beginning of the week, which showed revenues rise by 5 percent, but net income fall by 26 percent.  The company also said it was prepared to shut down its DVR service if it loses its protracted patent battle with DVR pioneer Tivo. But then on Friday a US federal appeals court said the case between Dish and Tivo. This sent Tivo shares down by more than 40%.

 

 

Broadcast Technology Vendor News

EVS Reports 5th Consecutive Growth Quarter, Disappoints Analysts

Broadcast server and storage vendor EVS reported its Q1FY10 numbers this week.  According to the company’s press release to company reported its 5th quarter in a row of growth.  However both the revenue and profit were below the expectations of analysts, and the company’s stock price fell by 10% to a 10 month low following the announcement.  A Reuter’s article quotes analyst Nico Melsens of KBC as saying “the order book was okay, first quarter sales were okay, but the gross margin was below consensus forecast.”                        

Harmonic Holds Analyst Day, Discusses Omneon Deal

Following the release of its earnings last week, Harmonic held meeting for analyst day during which the company’s CEO and CFO presented an overview of the company’s business to equity analysts. One of the topics of interest was the company’s recent acquisition of broadcast server and storage vendor Omneon.   You can listen to a reply of the analyst presentation here.  Information on the Omneon deal is presented at the 21.5 minute mark, as well as in the Q&A. 

Sony Expects to Return to Profit

According to an article in the Wall Street Journal, Sony says expects to return to profit this fiscal year after two straight years in the red, as painful restructuring measures give way to an improved outlook for its troubled television and video game units. Sony said its restructuring is finally paying and that it expects its television business, which has lost money six years in a row, to return to profitability, boosted by 3-D TVs which it hopes will drive new interest and slow the price declines that eat into profits.

Vizrt CEO Passes Away

TVB Europe reported the sad news that Vizrt CEO, Bjarne Berg, has passed away suddenly at the age of 59.   

New CMO at Chyron

Broadcast graphics vendor Chyron announced that it has hired a new VP and CMO.   Bonnie Barclay comes from The Branding Iron, LLC – an Atlanta-based television and branding company.  She has also worked at Scripps, Cox, and Belo.

 

 

Market Research Note of the Week:

Purchasing Preferences of Broadcast Technology Buyers – “Best-of-Breed” or “One-Stop-Shop?

How do buyers of broadcast technology products prefer to purchase: using a best-of-breed approach (evaluating products from multiple vendors) or a one-stop shop where one vendor provides a complete solution?

To find out, we canvassed the opinions of several thousand broadcast professionals around the world as part of the 2010 Big Broadcast Survey.

There are a huge number of vendors in the broadcast technology space, and the industry’s vendor community is fragmented. Major international trade exhibitions such as NAB and IBC often have between 1000 and 1500 exhibitors at their shows.

On the one hand are the many vendors who are relatively small and specialize in one or two product types. There are also a small number of large international vendors who produce dozens of product types. There are obvious advantages that come with the scale that large companies have achieved, but small companies often argue that their more nimble, focused approach results in superior products.

This has led to an ongoing debate within the broadcast industry about whether it’s better to buy so-called best-of-breed solutions from a variety of suppliers or go to one large company and buy everything from a single vendor.

There are pros and cons to each approach. Dealing with a number of companies may indeed enable buyers to assemble a best-of-breed system, but this approach may introduce interoperability issues and potential finger pointing between vendors if things go wrong. Dealing with a large one-stop shop gives buyers the peace of mind that interoperability issues have been solved, that there is one phone number to call if things go wrong and that there will be no finger pointing.

To see the results of this research, including a chart with a breakdown of different types of buyers, click here.

How Broadcasters of Different Sizes Rank Technology Vendors for “Great Customer Service”

broadcast industry technology trends, broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Nov 02 2009

This is the third in a series of articles about findings from the 2009 Big Broadcast Survey (BBS)* that shows how a global sample of more than 1,000 broadcasters of different sizes ranked broadcast technology vendors on a variety of metricsFor information about how these results were collected, please see the bottom of this post**.

 

Previously I’ve discussed how broadcasters of different sizes ranked broadcast technology vendors for innovation and reliability. Today I am going to look at how this group ranked vendors “great customer service.” 

But first it’s worth noting that “Great customer service” is something that I wrote about in a previous article.  That post talked about how broadcast technology vendors were ranked for “great customer service” by all types of buyers (including broadcasters, systems integrators, post production facilities, government etc), and broke out the data on a geographic basis, regardless of the size of the respondent’s organization. 

For a quick recap, here’s the chart from the previous post that shows the regional breakdown of the global sample. 

Please note that in all cases, these brands are shown in alphabetical order, NOT in the order of their ranking in the study

  

Question: How would you rate [Brand X] on the following attribute [Great Customer Service] where 1 = very poor and 10 = best in the market? 

Customer Service -- all respondents by geography

The above chart is shown here only for the purpose of comparison, and I am not going to be discussing it here.  However, I did put together some thoughts and analysis on these findings, and you can find them in the previous post.

 

 

Now let’s move on and look at the same question, but from a different perspective by taking the responses of just one customer type – broadcasters — and breaking the data out by the size of the respondent’s organization.

The chart below shows the responses from more than 1,000 broadcasters and is broken down by size of organization.  For the sake of comparison, I have also included the rankings of all respondents (regardless for organization type, geography etc), and all broadcasters (regardless of size or geography), in the first and second columns respectively.

 

Please note that in all cases, these brands are shown in alphabetical order, NOT in the order of their ranking in the study

Question: How would you rate [Brand X] on the following attribute [Great Customer Service] where 1 = very poor and 10 = best in the market? 

Customer Service by broadcaster by org size

When I first saw this chart I found it very interesting.  Here are some thoughts on these findings:

* There are 12 vendors in this chart, making customer service the most varied and least concentrated of all the factors I have explored.  Keep in mind that there were only 25 vendors in the entire study, so to find almost half of them in a single chart about one metric is significant.  This is an area of the broadcast market that does not appear to have clear global leaders, and as I mentioned in my previous post about customer service: “there is a real opportunity for vendors to step up to the plate and differentiate themselves on the basis of great customer service.” 

* However, not one of these 12 vendors makes the top five list for great customer service in all six categories.  Evertz came the closest with 5 appearances.  Both Sony and EVS made the top 5 list in all categories in the previous post (all respondents broken down by geography).

* Here’s how many times each company appears in the chart above: Axon (2), Evertz (5), EVS (4), Florical (1), Harris (3), Miranda (1), Network (now Nevion) (1), Nvision (now Miranda) (1), Ross Video (1), Snell & Wilcox (now Snell) (3), Sony (4), Thomson / Grass Valley (2), Utah Scientific (2)

* There’s an interesting mix of companies in this chart, including some that are very large and some that are not so large.  This reinforces the point I made above about there being an opportunity for vendors to differentiate themselves with customer service, and it also shows that customer service is not about size.

* Five different companies appear one time in this chart – Florical, Miranda, Network, Nvision and Ross – and they do so in a variety of different categories.  Miranda appears in the 50-100 employee list; Florical and Network (now Nevion) appear in the 101-500 employee list; Nvision (now part of Miranda) appears in the 501-1,000 employee list; and Ross appears in the 1,001-10,000 employee list.

* Despite their difference in size and product ranges Utah Scientific and Harris appear in the same categories –broadcasters with 51-100 and 101-500 employees.

* As mentioned above, Miranda appears only in the smallest category (51-100 employees), but Nvision, which was acquired by Miranda is also in the 501-1000 employee category.  When Miranda announced their Q3 results last week, said that said that they are moving the manufacturing of Nvision products from Grass Valley to Montreal, but that they are leaving some specialist positions in California.  Obviously this makes financial sense for them, and it will be interesting what impact it will have on the perception of their customer service.

* Does size matter? Some of the industry’s largest vendors did best with the smallest customers; while some of the industry’s smaller vendors (like Axon) did best with the largest customers.

* Axon, which appears twice on this chart makes the top five list for “all broadcasters” (regardless of size or geography) and also for the large broadcasters (1,001-10,000 employees)

* Along with Axon, Ross Video which appears once on the above chart also makes the top 5 list for the largest broadcasters (1,001-10,000 employees)

* Thomson / Grass Valley, one of the broadcast industry’s largest vendors, makes the top 5 customer service list for the overall market and for the smallest broadcasters (50-100 employees), but is absent from the top-five list for other broadcasters.

* Harris, another of the broadcast industry’s largest players made the top five customer service list for all broadcasters as well as for the small and medium (50-500 employees) broadcasters.

* EVS, Snell & Wilcox and Sony each appear in the top 5 lists of medium (501-1,000 employees) and large (1,000-10,000 employees) broadcasters.  All three companies also makes the top five customer service list for the overall market.  However only two of them (EVS and Sony) make the top 5 customer service list for all broadcasters.

* As mentioned above, Evertz make the most appearances in this chart (5).  In addition the of global sample, Evertz makes the top 5 customer service list for all broadcasters as well as for small and medium sized broadcasters (50-1,000 employees).   

 

 

 

 

 

* The annual Big Broadcast Survey (BBS) is the largest ever and most comprehensive studies of broadcast technology vendor brands and industry trends.  The BBS provides insight into market trends and the perceptions of leading broadcast industry vendor brands by practitioners across the world.  It also delivers vendor brand ranking in a variety of product categories; all of which can be segmented by geography and customer type.

 

  ** Respondents to the BBS were asked to rank their opinion of twenty-five broadcast technology vendor brands in a variety of categories including awareness; overall opinion; change of opinion; recommendation; and a variety of brand attributes and brand drivers such as innovation, reliability, quality and great customer service.  The responses were then aggregated into a series of industry “league tables” that rank each broadcast technology vendor brand against the metrics mentioned above.

Reliability Rankings for Broadcast Technology Vendors

broadcast industry technology trends, broadcast technology market research, Broadcast Vendor Brand Research | Posted by Joe Zaller
Aug 26 2009

This is the first in a series of posts about the how broadcast technology vendors brands were ranked in a variety of categories in the 2009 Big Broadcast Survey (BBS), which includes responses from nearly 5,000 people in 110 countries.

Respondents to the BBS were asked to rank their opinion of twenty-five broadcast technology vendor brands in a variety of categories including awareness; overall opinion; change of opinion; recommendation; and a variety of brand attributes and brand drivers.  

The responses were then aggregated into a series of industry “league tables” that rank each broadcast technology vendor brand against the metrics mentioned above.

The table below shows the ranking of brands for reliability.  In order to show geographic variation, these results are presented globally as well as regionally.

Please note that in all cases, these brands are shown in alphabetical order, NOT in the order of their ranking in the study

  

 Question: How would you rate [Brand X] on the following attribute [Reliability] where 1 = very poor and 10 = best in the market?

GLOBAL EMEA AMERICAS ASIA PACIFIC
Evertz

EVS

Snell & Wilcox

Sony

Thomson Grass Valley

EVS

Omneon

Snell & Wilcox

Sony

Thomson Grass Valley

Evertz

Harris

Snell & Wilcox

Sony

Thomson Grass Valley

EVS

Omneon

Snell & Wilcox

Sony

Thomson Grass Valley

 

There was some geographic consistency to the responses, with three vendors (S&W, Sony and Thomson / GVG) appearing in the top 5 across all three regions.  EVS, Evertz, Harris and Omneon also made the list.  The full (paid) version of the 2009 BBS provides the full league table rankings.