Posts Tagged ‘Fox NE&O’

Evolution of Opinions About Virtualization and Cloud Technology / Service in the Media and Broadcast Industry

Analysis, broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Conference Sessions, technology trends | Posted by Joe Zaller
Nov 18 2015

This is the third in a series of articles about some of the findings from Devoncroft’s 2015 Big Broadcast Survey (BBS), a global study of broadcast industry trends, technology purchasing plans, and benchmarking of broadcast technology vendor brands. Nearly 10,000 broadcast professionals in 100+ countries took part in the 2015 BBS, making it the largest and most comprehensive market study ever conducted in the broadcast industry.

.

The Most Interesting Take-Away From the 2015 SMPTE Conference … A Change in Sentiment Towards Cloud

On the last day of the 2015 SMPTE technical conference in Los Angeles, I was chatting to the CTO of a large media company.  I asked this person their opinion on the most interesting take-away from the 2015 SMPTE Conference.

After pause for thought the answer (I am paraphrasing here) was that three years ago when SMPTE started the cloud technology track at their annual conference, the 2013 cloud session chair Al Kovalick (who this year chaired the IP Networking track) practically had rotten tomatoes thrown at him when he told the (highly skeptical) audience that broadcasters and media company could indeed get to 5 nines” of reliability, and that it would not be long until media technology infrastructure migrated to the cloud.

Fast forward three years to the 2015 SMPTE Technical Conference, and the most interesting take-away for this media CTO was that not only were there no tomatoes thrown at speakers presenting papers about cloud and IP – it was just the opposite.  There appeared to be was broad agreement, that cloud technology is real (or at least becoming real) and that media companies are rapidly adopting it in various ways.  So minds (and therefore budgets) have changed considerably in a very short space of time.

 

Our Research Shows a Similar Change in Sentiment

What this executive expressed dovetails with the way the opinions of participants in Devoncroft’s annual Big Broadcast Survey (BBS) have changed over the past several years.

As mentioned in a previous post, one of the key outputs from the BBS is the annual BBS Broadcast Industry Global Trend Index. This is a ranking of the broadcast industry trends that are considered by BBS respondents the most commercially important to their businesses in any given year.

The way the opinions about cloud technology and virtualization have evolved in the minds of media and technology buyers is very interesting to observe.

In the 2015 BBS Broadcast Industry Global Trend Index, “Cloud computing / virtualization” ranked as the #5 trend (maintaining the same position as in 2014 and 2013).

For the past several years, it was apparent that there was not a clear understanding of how cloud technology would be deployed in the broadcast environment, and what benefits it would bring.

Today, our research shows that despite remaining skepticism about the cloud (not to mention security concerns), the acceptance of (or at least the willingness to consider) cloud technology and related services increased noticeable over the past several years.

 

 

Plans for Cloud Deployment in Media and Broadcast

But what are buyers of broadcast technology actually planning to deploy in the cloud, and do they actually trust cloud technology?

There is a substantial amount of additional data captured in the 2015 BBS on what technology segments end-users are deploying and planning to deploy cloud services, along with what efficiencies they hope to achieve by deploying cloud Services.  This data is presented in the 2015 BBS Global Market Report (available for purchase).

Over the past year, we’ve observed that cloud services / cloud technology is one of the fastest growing areas of project spending in the media and broadcast industry.

But what are buyers of broadcast technology actually planning to deploy in the cloud, and do they actually trust cloud technology?

 

Opinions and Sentiment About Cloud are Changing Rapidly

Perhaps more than any other topic, the industry’s plans for cloud have evolved considerably over the past several years.

For the past several years, we’ve been asking BBS respondents what they’ve already deployed, or plan to deploy in the cloud over the next 2-3 years.

As the chart below highlights, the answers given by BBS respondents over the past several years have changed over time, as cloud went from a non-issue, to a curiosity, to a top-5 project.

Today, we are hearing more and more from end-users about serious projects being deployed in the cloud, and many more are evaluating how to take advantage of the benefits offered by cloud technology.

 

2009-2015 Evolution of planned cloud deployments in media & broadcast

 

To further illustrate how plans for deployment of cloud technology in media and broadcast have changed over the past several years, the three “word clouds” below show the free-text responses we received from BBS participants about what they have already deployed in the cloud or are planning to deploy in the cloud over the next several years.

 In 2013, plans for cloud technology were highly fragmented, with projects ranging from email, to collaboration, to storage and archive.

 

2013 BBS - Planned Cloud Deployments

 

Many respondents to the 2013 BBS said they planned to use cloud technology to deploy things like email systems, collaboration portals and file-sharing, and straightforward applications such as off-site storage of media assets. However, very few respondents contemplated “serious” media operations in the cloud.  Perhaps that’s because they were busy throwing tomatoes at Al Kovalick…

 

One year later, respondents to the 2014 Big Broadcast Survey revealed that they had started to contemplate more seriously what could be done in the cloud for media operations.  In addition to plans for email and collaboration systems, there was a noticeable increase in the number of companies that were planning to utilize cloud applications for media processing (such as transcoding and editing) and workflow-related applications (such as VOD and archive management).

 

2014 BBS -- Planned Cloud Deployments Word Cloud

 

We also heard from many 2014 BBS respondents that they were beginning to experiment with different operational models and architectures involving virtualization and cloud technologies.  However, in 2014 the majority of responses still involved more “simplistic” cloud technologies such as collaboration, off-site storage, and subscription software services, and file sharing.

 

By 2015, both cloud infrastructure as well as end-user understanding of what can be done in the cloud had evolved.

2015 BBS - Planned Cloud Deployments.

2015 BBS respondents shared information about specific projects already underway, or that have been completed.  We’re also seeing planned cloud deployments of “serious” media operations such as playout, compute, workflow, and MAM.

Perhaps most interestingly, we saw the term “confidential” more than ever when we asked people about their plans to use for virtualization and cloud technology in broadcast and media operations.  Based on what we see and hear in the market, we’re taking this as an indication that that trials and projects are already underway.

This was reinforced throughout the 2015 SMPTE Technical Conference, where presenters from BT, Fox NE&O, Amazon AWS, Sundog, Telestream, Levels Beyond, and others all talked about the potential of virtualization and cloud, and described real-world examples of how cloud and virtualization are being used today, and how this will increase in the future.

So hearing from a media company CTO that one of the most interesting take-aways from the 2015 SMPTE conference was that there is growing acceptance of cloud is not a surprise.  Our data shows a clear progression of the importance of cloud technologies and cloud services in media and broadcast operations, and we expect this to continue into the future.

 .

 

Related Content

2015 Big Broadcast Survey (BBS) Reports Now Available

The 2015 Big Broadcast Survey

Ranking The Most Commercially Important Trends in Broadcast and Media Technology – 2015 Edition

Download New Devoncroft Partners Report: NAB 2015 – Observations and Analysis of the Media Technology Industry

New Devoncroft Report Available for Download: IBC 2015 – Observations & Analysis of the Media Technology Industry

2015 SMPTE Technical Conference Program

.

.

© Devoncroft Partners 2009 – 2015. All Rights Reserved.

.

 

.

Industry Thought Leaders to Discuss “Shifting Media Economics: Impact on Strategy, Finance, and Technology” at 2015 NAB Show

Analysis, broadcast industry technology trends, broadcast technology market research, Broadcast technology vendor financials, Broadcast Vendor M&A, Conference Sessions, Online Video, OTT Video | Posted by Joe Zaller
Apr 09 2015

Whether you are a supplier, buyer, or investor in the media technology sector, you won’t want to miss the fourth annual NAB Show event co-produced by Devoncroft Partners and the organizers of the NAB Show.

 

NAB Devoncroft 2015 Shifting Media Economics Session Announcement

 

Now part of the NAB 2015 Media Finance and Investor Conference, “Shifting Media Economics: Impact on Strategy, Finance, and Technology,” will be held on Sunday April 12, 2015 in room N235 of the Las Vegas Convention Center.

Designed to be a thought-provoking kickoff to the 2015 NAB Show, this half-day conference examines the “the business of the media business” from the perspective of all levels of the media value chain. It includes panel discussions featuring C-level executives from leading broadcasters, service providers, technology vendors, and private equity investors. Each group will offer a candid assessment of how their respective business models, operational practices, and strategic decision making have been impacted by the dramatic shift in media industry economics.

The keynote, “The Future of TV. One Man’s Opinion.” will be delivered by Bob Bowman, President, Business & Media of Major League Baseball (MLB), who oversees MLB Advanced Media (MLBAM) and MLB Network.

MLBAM has been involved with several recent high-profile streaming events including WrestleMania 31, the opening day of Major League Baseball, the NCAA March Madness basketball tournament, and the recent launch of HBO Now.  Bowman is scheduled to take the stage just one hour before the highly anticipated season 5 premiere of “Game of Thrones” becomes available via HBO Now.

The conference will also include presentations of the latest market research on industry trends and financial performance.  This includes preliminary excerpts from the Devoncroft Big Broadcast Survey, the industry’s definitive demand-side study of the broadcast and digital media industry; and the 2015 IABM DC Global Market Valuation Report, the industry’s definitive supply-side market sizing report.

In advance of the NAB Show, Devoncroft Partners has published an analysis of the trends and strategic drivers in the broadcast and media technology sector. This report is available to download here (registration required).

This conference is intended for senior executives from technology vendors, end-users, and investment firms in the media technology sector. It provides an excellent opportunity to network with industry executives and the financial community ahead of NAB show commitments.

Approximately 400 executives attended this standing-room only event in 2014. We hope to see you there on Sunday April 12, 2015.

Please note that because this event is part the 2015 NAB Show Media, Finance and Investor Conference, registration is required.

 

An overview of the conference is included below.  Full details are available on the NAB Show website.

 

Shifting Media Economics: Impact on Strategy, Finance, and Technology

 

1:40pm – Welcome and Introductions

Presenter:

  • Peter White, CEO IABM

 

 

1:50pm – Review of Market Developments

Josh Stinehour of Devoncroft will take the podium for his annual (enthusiastic) presentation on developments in the media technology sector.  If you have any final announcements you would like Josh to consider for his presentation, let him know.

Presenter:

  • Joshua Stinehour, Principal Analyst Devoncroft Partners

 

 

2:15pm – The Broadcast & Media Technology Industry in 2015

Devoncroft founder Joe Zaller will present a data-driven overview of the forces bringing dynamic change to the media technology sector in 2015. This will include preliminary results of the 2015 Big Broadcast Survey, the industry’s most comprehensive demand-side study, and observations from the 2015 IABM DC Global Market Valuation Report, the industry’s definitive supply-side market sizing report.

Presenter:

  • Joe Zaller, President Devoncroft Partners

 

 

2:40pm – Business Strategy Perspectives from Industry Executives

CEOs from four of the media and broadcast industry’s largest technology suppliers will debate the most important commercial issues facing the industry, and discuss their strategies to position their companies for success in a rapidly evolving marketplace.  The panelists will also offer opinions on how changes in the business environment are impacting vendors and customers.

Moderator:

  • Joe Zaller, President Devoncroft Partners

 

Panelists:

  • Patrick Harshman: President and Chief Executive Officer, Harmonic, Inc.
  • John Stroup: President, Chief Executive Officer, Belden, Inc.
  • Tim Thorsteinson: Chief Executive Officer, Quantel and Snell
  • Charlie Vogt: Chief Executive Officer, Imagine Communications

 

 

3:20pm – The Broadcast Buyer Perspective on Industry Trends

Senior technology executives from four leading broadcasters will offer informed perspectives on the most significant industry trends affecting technology budgets and the technology purchase decision.  The audience will benefit from an emphasis on the business implications of technology decisions to broadcasters.

Moderator:

  • Joe Zaller, President Devoncroft Partners

 

Panelists:

  • Ken Brady: SVP Media Technology and Operations, Turner Broadcasting Systems
  • Richard Friedel: EVP & General Manager, Fox NE&O
  • Fred Mattocks: GM Media Operations & Technology, Canadian Broadcasting Corporation
  • Bob Ross: SVP East Coast Operations, CBS Broadcasting, Inc.

 

 

4:00pm – The Service Provider Perspective on Industry Trends

A panel of executives from leading media service providers will discuss views on both technology developments and deployment considerations for media organizations.  Discussion topics will include solutions for multi-platform content delivery, the economics of outsourcing, how service providers can leverage their scale to deliver increased performance and agility, and how next-generation data center architecture may impact the media ecosystem.

Moderator:

  • Joe Zaller, President Devoncroft Partners

 

Panelists:

  • Darcy Antonellis: Chief Executive Officer, Vubiquity
  • Anil Jain: SVP & GM Media Group, Brightcove, Inc.
  • Steve Plunkett: Chief Technology Officer, Ericsson Broadcast & Media Services

 

  

4:30pm – The Institutional Investor Perspective on Industry Trends

A panel of leading investment professionals in the media and entertainment sector will offer the audience the institutional investor’s perspective on the industry. The discussion will include the panelists’ intelligence-gathering plans for the NAB Show, views on the trends that are driving investment dollars in the sector, and a review of the characteristics influencing the evaluation of an investment opportunity in the media technology industry.

Moderator:

  • Joshua Stinehour, Principal Analyst Devoncroft Partners

 

Panelists:

  • Chris Kanaley: Vice President, Parallax Capital
  • Nick Lukens: Vice President, Vector Capital
  • Bryce Winkle: Vice President, The Gores Group

 

5:00pm – Keynote: The Future of TV. One Man’s Opinion.


Presenter:

  • Bob Bowman, CEO MLB Advanced Media

 

.

.

© Devoncroft Partners 2009 – 2015. All Rights Reserved.

.

.

Top Broadcasters and Content Owners to Debate Key Trends Driving Future Technology Strategy at CCW Conference

broadcast industry technology trends, broadcast industry trends, Conference Sessions, market research | Posted by Joe Zaller
Nov 11 2014

If you are interested in better understanding how the dynamic changes in the media industry may impact future technology purchasing and deployment strategies at top broadcasters and content owners, you won’t want to miss the panel discussion that I will be moderating at the CCW / SATCON conference.

The session is called “Key Trends Driving Media Technology Investments,” and it happening on Thursday November 13th at 11:30 a.m. in Room 1A14 of the Javits Convention Center in New York.

Discussion topics will include strategic drivers of broadcast technology spending, key customer investment areas, new technology deployment trends, and the most significant industry trends impacting end-user purchasing decisions.

An outstanding panel of four senior M&E technology executives will offer informed perspectives on the most significant trends in the industry, and how their technology purchase decisions are being driven by these shifts in the market.

Confirmed participants include:

  • Richard Friedel, Executive Vice President & General Manager, FOX Networks Engineering & Operations

 

  • Fred Mattocks, GM, English Services, Media Operations & Technology; Chair, Technology Strategy Board, CBC

 

  • Delbert Parks III, SVP and Chief Technology Officer, Sinclair Broadcast Group

 

  • Diane Tryneski, Executive Vice President, Media & Production Operations, HBO Enterprises

 

In addition, the audience will benefit from a summary of key data derived from a variety of broadcast market intelligence projects including Devoncroft’s 2014 Big Broadcast Survey (BBS), the industry’s definitive demand-side market report.

Please note that this event is part of the paid conference at CCW. You can register for the CCW Conference here.

This should be a great session. I hope to see you there.

.

.

Related Content:

CCW Session Description — Key Trends Driving Media Technology Investments

2014 CCW Conference Registration

.

.

© Devoncroft Partners 2009 – 2014. All Rights Reserved.

.

.

3rd Annual “Shifting Media Economics: Impact on Strategy, Finance, and Technology” Draws Huge Crowd at NAB 2014

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast technology vendor financials, Broadcast Vendor M&A | Posted by Joe Zaller
Apr 09 2014

This was the scene as we kicked off the third annual “Shifting Media Economics: Impact on Strategy, Finance, and Technology”  event at the NAB 2014 Show.

This half-day session was co-produced by Devoncroft Partners, Silverwood Partners, and the organizers of the 2014 NAB Show (to whom both Devoncroft and Silverwood are very grateful).

We had a standing-room only crowd from the moment the doors opened, and attendees were not disappointed by the outstanding information presented on the day.  The power of this unique event is that it brings together three ordinarily disparate groups — technology vendors, broadcasters, and financial firms — to discuss and debate important business issues facing the industry at a time of incredibly dynamic change.

 

SRO Crowd at NAB

 

We would especially like to thank our speakers and panelists for not only taking times out of their busy lives to prepare for and attend this event, but also (especially) for their thoughtful and often candid assessment of the state of the broadcast industry today, and what the future may bring.

In particular we would like to thank Vince Roberts,EVP Global Operations and Chief Technical Officer of Disney/ABC Television for his outstanding keynote address, which which provided a truly thought-provoking insight into the future of the media industry (and he’s funny too).

 

In case you missed this event, the full agenda  included:

 

Strategic Industry Analysis: Valuations, M&A, and Equity Financing

Presenters:

  • Jonathan Hodson-Walker: Managing Partner, Silverwood Partners
  • Joshua Stinehour: Managing Director, Silverwood Partners

 

 

The Broadcast & Media Technology Industry in 2014

Presenter:

  • Joe Zaller: President, Devoncroft Partners

 

 

Business Strategy Perspective From Industry Executives

Moderator:

  • Joe Zaller – President, Devoncroft Partners

 

Panelists:

  • Sam Blackman: CEO and Co-founder, Elemental Technologies
  • Louis Hernandez. Jr.: President and Chief Executive Officer, Avid
  • Joop Janssen: CEO, EVS
  • Michelle Munson: President, CEO and co-founder, Aspera, an IBM company

 

 

Keynote: Vince Roberts: CTO and EVP Global Operations, Disney/ABC Television Group

 

 

IABM Research Overview

Presenter:

  • Peter White: Chief Executive Officer, IABM

 

 

The Broadcast Buyer Perspective on Business Models, Trends, and Technology Advancement

 

Moderator:

Joe Zaller – President, Devoncroft Partners

 

Panelists:

  • Phil Braden: SVP Technology and Applications, PCCW Global
  • Del Parks: SVP Operations & Engineering, Sinclair Broadcast Group
  • Todd Daly: EVP Operations & Systems Engineering, Fox Broadcasting
  • Andy Tennant: Technology Director, Studios, ITV

 

 

Keynote: Vince Roberts: CTO and EVP Global Operations, Disney/ABC Television Group

 

Investor Perspectives on Industry

Moderator:

Jonathan Hodson-Walker: Managing Partner, Silverwood Partners

 

Panelists

  • Jeff Parks, Founding Partner, Riverwood Partners
  • Rohan Rai: Director, Wasserstein & Company
  • Sunit Mukherjee: Principal, Symphony Technology Group

 

 For those of many of you who asked for copies of presentations, please email info [at] devoncroft [dot] com and we will try to respond as soon as possible after the 2014 NAB Show.

 

Finally, thanks to all those who attended the event and sat in such a crowded room.

 

Based on the feedback we’ve received so far, there are two key takeaways from this event:

  • The content and substance of the event was terrific
  • You might want to consider a larger room next time

 

 

Were you there?  What did you think?  Please let us know.

.

.

© Devoncroft Partners 2009 – 2014. All Rights Reserved.

.

.

 

 

Want to Understand the Top Issues at NAB 2014? Don’t Miss “Shifting Media Economics: Impact on Strategy, Finance, and Technology”

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast technology vendor financials, Broadcast Vendor M&A, market research | Posted by Joe Zaller
Apr 05 2014

NAB 2014 Strategy-Session-Logos

 

If you are interested how the dramatic changes impacting the broadcast industry may shape its future, you won’t want to miss the third annual NAB Show event co-produced by Devoncroft, Silverwood Partners and the organizers of the NAB Show.

Now part of the NAB 2014 Broadcast Management Conference, this half-day session is called “Shifting Media Economics: Impact on Strategy, Finance, and Technology.”

It will be held in room N235 of the Las Vegas Convention Center on Sunday April 6th from 1:30 p.m. to 6:00 p.m.

Download the full agenda and speaker biographies here.

As always, this event features an intensive, information-packed series of presentations and panels that discuss the strategic trends and industry-specific factors influencing the value of media technology companies.

We’ve worked hard to put together an outstanding line-up of speakers and presenters, including top technology buyers, leading technology vendor CEOs, and private equity investors who will speak to the opportunities and challenges involved with financing the next phase of technology change in the industry.

The agenda offers attendees the informed opinions of technology purchasers, industry executives, market research organizations, and financial professionals. The event will serve as a thought-provoking kick-off to the 2014 NAB Show.

Highlights will include panel discussions featuring leading vendor CEOs, senior executives from leading broadcasters, and private equity investors who will speak to the opportunities and challenges involved with financing the next phase of technology change in the industry.

In addition, the audience will benefit from preliminary excerpts from the Devoncroft Big Broadcast Survey, the industry’s definitive demand-side market report, and the IABM DC Global Market Valuation Report, the industry’s definitive supply-side market report.

This session is intended for senior executives from technology vendors, end-users, and investment firms in the media technology sector.

Please click here for more information and/or to register.

 

 

Here’s the current agenda:

Shifting Media Economics: Impact on Strategy, Finance, and Technology

Sunday April 6, 2014

1:30 p.m. – 6:00 p.m.

Room N235 Las Vegas Convention Center

Part of the 2014 NAB Broadcast Management Conference

 

 

1:45 pm – 1:50 pm

WELCOME AND INTRODUCTION

Joe Zaller – President, Devoncroft Partners

 

 

1:50 pm – 2:15 pm

Strategic Industry Analysis: Valuations, M&A, and Equity Financing

Jonathan Hodson-Walker and Joshua Stinehour of Silverwood Partners will present an analysis of strategic industry trends and the specific factors that affect company valuations, including an updated perspective on transaction activity and valuations, vendor strategic considerations, and the current M&A environment along with near-term expectations.

 

Presenters:

  • Jonathan Hodson-Walker: Managing Partner, Silverwood Partners
  • Joshua Stinehour: Managing Director, Silverwood Partners

 

 

2:15 pm – 2:40 pm

The Broadcast & Media Technology Industry in 2014

Top broadcast analyst Joe Zaller will present a summary of key data derived from a variety of broadcast market intelligence projects including the newly published 2014 Big Broadcast Survey (BBS), the industry’s definitive demand-side market report. Discussion topics will include strategic drivers of broadcast technology spending, key customer investment areas, new technology deployment trends, and the most significant industry trends impacting end-user purchasing decisions.

 

Presenter:

  • Joe Zaller: President, Devoncroft Partners

 

 

2:40 pm – 3:15 pm

Business Strategy Perspective From Industry Executives

This panel of recognized executives at leading vendors will offer views on the critical drivers of company valuation in the industry, the best practices the panelist’s have learned on how to evaluate M&A opportunities, and the preferred approach for integrating M&A into overall growth strategies. The panelists will also consider the question of how broader technology trends are impacting the vendor community in the industry.

Moderator:

  • Joe Zaller – President, Devoncroft Partners

 

Panelists:

  • Sam Blackman: CEO and Co-founder, Elemental Technologies
  • Louis Hernandez. Jr.: President and Chief Executive Officer, Avid
  • Joop Janssen: CEO, EVS
  • Michelle Munson: President, CEO and co-founder, Aspera, an IBM company

 

 

3:35 pm – 3:50 pm

IABM Research Overview

Peter White, Chief Executive of the IABM (the trade group that represents suppliers of broadcast technology worldwide), will present an overview of the latest end-user research from the IABM along with selected excerpts from the recently completed IABM DC Global Market Valuation Report, the industry’s definitive supply-side market report.

Presenter:

  • Peter White: Chief Executive Officer, IABM

 

 

3:50 pm – 4:20 pm

The Broadcast Buyer Perspective on Business Models, Trends, and Technology Advancement

A panel of technology decision makers at leading broadcasters will offer informed perspectives on the most significant industry trends affecting technology budgets and the technology purchase decision. The audience will benefit from an emphasis on the business implications of technology decisions to broadcasters.

 

Moderator:

Joe Zaller – President, Devoncroft Partners

 

Panelists:

  • Phil Braden: SVP Technology and Applications, PCCW Global
  • Del Parks: SVP Operations & Engineering, Sinclair Broadcast Group
  • Todd Daly: EVP Operations & Systems Engineering, Fox Broadcasting
  • Andy Tennant: Technology Director, Studios, ITV

 

 

4:20 pm – 4:45 pm

Keynote: Vince Roberts: CTO and EVP Global Operations, Disney/ABC Television Group

ABC/Disney EVP and CTO Vince Roberts will highlight the major business model challenges facing the industry and the implications to technology development. Mr. Roberts will focus on the actual commercial factors driving technology deployments today, and what can reasonably be expected in the near future. Referencing initiatives at Disney relating to topics such as IP-based infrastructure and the Cloud, the audience will gain an improved understanding of how changes in media consumption and fundamental technology transitions, ultimately affect technology vendors.

 

 

4:45 pm – 5:15 pm

Investor Perspectives on Industry

This panel of leading investment professionals in the media and entertainment sector will offer the audience the institutional investor’s perspective on the industry. The discussion will include the panelist’s intelligence-gathering plans for the NAB Show, views on the trends that are driving investment dollars in the sector, and a review of the characteristics influencing the evaluation of an investment opportunity.

Moderator:

Jonathan Hodson-Walker: Managing Partner, Silverwood Partners

 

Panelists

  • Jeff Parks, Founding Partner, Riverwood Partners
  • Rohan Rai: Director, Wasserstein & Company
  • Sunit Mukherjee: Principal, Symphony Technology Group

 

.

.

Related Content:

2014 NAB Show Session Details – Shifting Media Economics: Impact on Strategy, Finance, and Technology

Download the full agenda and speaker biographies here

Save the Date: Third Annual Media Technology Strategy Conference at the NAB 2014 Show

 

.

.

© Devoncroft Partners 2009 – 2014 All Rights Reserved.

 

.

.

 

Speakers Announced for Third Annual NAB Show Event — Shifting Media Economics: Impact on Strategy, Finance, and Technology

broadcast industry technology trends, broadcast industry trends, broadcast technology market research, Broadcast technology vendor financials, Broadcast Vendor M&A, market research | Posted by Joe Zaller
Mar 26 2014

If you are interested how the dramatic changes impacting the broadcast industry may shape its future, you won’t want to miss the third annual NAB Show event co-produced by Devoncroft, Silverwood Partners and the organizers of the NAB Show.

Now part of the NAB 2014 Broadcast Management Conference, this half-day session is called “Shifting Media Economics: Impact on Strategy, Finance, and Technology.” It will be held in room N235 of the Las Vegas Convention Center on Sunday April 6th from 1:30 p.m. to 6:00 p.m.

It will be held in room N235 of the Las Vegas Convention Center on Sunday April 6th from 1:30 p.m. to 6:00 p.m.

As always, this event features an intensive, information-packed series of presentations and panels that discuss the strategic trends and industry-specific factors influencing the value of media technology companies.

We’ve worked hard to put together an outstanding line-up of speakers and presenters, including top technology buyers, leading technology vendor CEOs, and private equity investors who will speak to the opportunities and challenges involved with financing the next phase of technology change in the industry.

The agenda offers attendees the informed opinions of technology purchasers, industry executives, market research organizations, and financial professionals. The event will serve as a thought-provoking kick-off to the 2014 NAB Show.

Highlights will include panel discussions featuring leading vendor CEOs, senior executives from leading broadcasters, and private equity investors who will speak to the opportunities and challenges involved with financing the next phase of technology change in the industry.

In addition, the audience will benefit from preliminary excerpts from the Devoncroft Big Broadcast Survey, the industry’s definitive demand-side market report, and the IABM DC Global Market Valuation Report, the industry’s definitive supply-side market report.

This session is intended for senior executives from technology vendors, end-users, and investment firms in the media technology sector.

Please click here for more information and/or to register.

 

Here’s the current agenda:

 

Shifting Media Economics: Impact on Strategy, Finance, and Technology

Sunday April 6, 2014

1:30 p.m. – 6:00 p.m.

Room N235 Las Vegas Convention Center

Part of the 2014 NAB Broadcast Management Conference

 

 

1:45 pm – 1:50 pm

WELCOME AND INTRODUCTION

Joe Zaller – President, Devoncroft Partners

 

 

1:50 pm – 2:15 pm

Strategic Industry Analysis: Valuations, M&A, and Equity Financing

Jonathan Hodson-Walker and Joshua Stinehour of Silverwood Partners will present an analysis of strategic industry trends and the specific factors that affect company valuations, including an updated perspective on transaction activity and valuations, vendor strategic considerations, and the current M&A environment along with near-term expectations.

 

Presenters:

  • Jonathan Hodson-Walker: Managing Partner, Silverwood Partners
  • Joshua Stinehour: Managing Director, Silverwood Partners

 

 

2:15 pm – 2:40 pm

The Broadcast & Media Technology Industry in 2014

Top broadcast analyst Joe Zaller will present a summary of key data derived from a variety of broadcast market intelligence projects including the newly published 2014 Big Broadcast Survey (BBS), the industry’s definitive demand-side market report. Discussion topics will include strategic drivers of broadcast technology spending, key customer investment areas, new technology deployment trends, and the most significant industry trends impacting end-user purchasing decisions.

 

Presenters:

  • Joe Zaller: President, Devoncroft Partners

 

 

2:40 pm – 3:15 pm

Business Strategy Perspective From Industry Executives

This panel of recognized executives at leading vendors will offer views on the critical drivers of company valuation in the industry, the best practices the panelist’s have learned on how to evaluate M&A opportunities, and the preferred approach for integrating M&A into overall growth strategies. The panelists will also consider the question of how broader technology trends are impacting the vendor community in the industry.

Moderator:

  • Joe Zaller – President, Devoncroft Partners

 

Panelists

  • Sam Blackman: CEO and Co-founder, Elemental Technologies
  • Louis Hernandez. Jr.: President and Chief Executive Officer, Avid
  • Joop Janssen: CEO, EVS
  • Michelle Munson: President, CEO and co-founder, Aspera, an IBM company

 

 

3:35 pm – 3:50 pm

IABM Research Overview

Peter White, Chief Executive of the IABM (the trade group that represents suppliers of broadcast technology worldwide), will present an overview of the latest end-user research from the IABM along with selected excerpts from the recently completed IABM DC Global Market Valuation Report, the industry’s definitive supply-side market report.

Presenter

  • Peter White: Chief Executive Officer, IABM

 

 

3:50 pm – 4:20 pm

The Broadcast Buyer Perspective on Business Models, Trends, and Technology Advancement

A panel of technology decision makers at leading broadcasters will offer informed perspectives on the most significant industry trends affecting technology budgets and the technology purchase decision. The audience will benefit from an emphasis on the business implications of technology decisions to broadcasters.

 

Moderator:

Joe Zaller – President, Devoncroft Partners

 

Panelists

  • Phil Braden: SVP Technology and Applications, PCCW Global
  • Del Parks: SVP Operations & Engineering, Sinclair Broadcast Group
  • Todd Daly: EVP Operations & Systems Engineering, Fox Broadcasting
  • Andy Tennant: Technology Director, Studios, ITV

 

 

4:20 pm – 4:45 pm

Keynote: Business Model Changes Technology Changes

ABC/Disney EVP and CTO Vince Roberts will highlight the major business model challenges facing the industry and the implications to technology development. Mr. Roberts will focus on the actual commercial factors driving technology deployments today, and what can reasonably be expected in the near future. Referencing initiatives at Disney relating to topics such as IP-based infrastructure and the Cloud, the audience will gain an improved understanding of how changes in media consumption and fundamental technology transitions, ultimately affect technology vendors.

Presenter:

Vince Roberts: CTO and EVP Global Operations, Disney/ABC Television Group

 

 

4:45 pm – 5:15 pm

Investor Perspectives on Industry

This panel of leading investment professionals in the media and entertainment sector will offer the audience the institutional investor’s perspective on the industry. The discussion will include the panelist’s intelligence-gathering plans for the NAB Show, views on the trends that are driving investment dollars in the sector, and a review of the characteristics influencing the evaluation of an investment opportunity.

Moderator:

Jonathan Hodson-Walker: Managing Partner, Silverwood Partners

 

Panelists

  • Marshall Haines: Managing Director, Symphony Technology Group
  • Jeff Parks, Founding Partner, Riverwood Partners
  • Rohan Rai: Director, Wasserstein & Company

 

.

.

Related Content:

2014 NAB Show Session Details – Shifting Media Economics: Impact on Strategy, Finance, and Technology

Save the Date: Third Annual Media Technology Strategy Conference at the NAB 2014 Show

.

.

© Devoncroft Partners 2009 – 2014 All Rights Reserved.

 

.

.

Software Defined Networking – Coming Soon to a Broadcaster Near You?

broadcast industry technology trends, broadcast industry trends, broadcast technology market research | Posted by Joe Zaller
Jul 09 2013

In a recent article, titled As Software Takes Over, Network Gear Could Be in Jeopardy, Barron’s columnist Tiernan Ray describes how “software defined networking” (SDN) may enable software-based systems to cannibalize the market for traditional hardware-based network switches sold by companies like Cisco, Juniper, and Alcatel-Lucent.

Although the article focuses on how SDN might impact major IT networking vendors, Ray could have just as easily been writing about broadcast technology.

Take for example, the first two paragraphs:

.

“A decade ago, I asked a venture capitalist in computer networking if dedicated network gear would ever be replaced by software running on a standard computer. My hypothesis was that as general-purpose computers became more powerful, they could absorb functions that previously required specialized computer hardware, the way many functions can be performed on PCs today that once required mainframes. The venture capitalist assured me it would never happen, for a variety of reasons, even if it became technologically possible.

“Fast forward 10 years, and the computer networking world is abuzz with talk of “software-defined networking”— software that can perform the same functions as dedicated hardware, but instead runs on an Intel-based server.”

 

Ten years ago much of the broadcast industry was dominated by bespoke hardware, and it would have been hard for many to imagine that these products could be replaced by software running on generic IT hardware.

But this is exactly what happened as the broadcast industry transitioned to file-based workflows. Video servers replaced tape machines, graphics & branding became increasingly software-based, software-based transcoding became ubiquitous, and traditional master control functionality slowly began to be replaced by integrated playout (channel-in-a-box) systems.

Although the broadcast market has undoubtedly seen tremendous change during this time, it’s likely that we are still in the early innings of the true “ITification” of the industry.  So what’s next?

To get an idea of what the future might hold for broadcast, one only has to look at the of the (significantly larger) IT industry, where investor Marc Andreessen famously wrote that “software is eating the world.”

The IT industry has gone through massive changes – with SDN being one of the latest – driven by new technology; the availability of on-demand cloud-based computing power; low power, high performance semiconductors; falling memory prices;  end-user mobility; and customer demand for greater efficiency, automated operations, and better analytics.

Sound familiar?

The same “external forces” that have changed the IT industry are also impacting the broadcast and media technology business.   If/when these changes take hold in the broadcast industry, there will be significant ramifications for both end-users (broadcasters and media companies) and technology vendors.

The TV business has changed dramatically over the past ten years, particularly on the distribution side. While it’s easy to focus on consumer-oriented statistic such as the amount of video being consumed on phones and tablets, and the consumer’s desire to have an anytime, anywhere media experience; these trends often don’t directly impact most broadcast technology vendors.  They do however impact the customers of technology vendors (broadcasters and media companies), who are making plans today that will let them take advantage of new technologies, and as a result radically change the landscape of the industry.

It remains to be seen how radical these changes will be.  However, another look at the IT industry again provides a glimpse of what might be in store.

Writing in Barron’s, Ray describes some of the implications for traditional IT switching hardware:

.

“A more prosaic battle is playing out, as Cisco and others are already cannibalizing the network switches they have long sold, providing what are called “virtual” switches that are just software programs that run on a server.

“A network switch or router is a specialized computer with specially developed chips that perform calculations to determine how to direct bits of data between computers. As complex as they are, some of those calculations can now be efficiently performed in software running on Intel processors.

“The virtual switch movement is already having an impact on network equipment, shaking up the rankings of who’s top dog in individual categories of switching.”

.

According to Gartner analyst Joe Skorupa, who follows the IT industry, this means “an entire class of switching equipment may go away.”

Could this also happen in broadcast?  Time will tell, but a number of vendors are already working on solutions to make this a reality.

Ray goes on to highlight another major force that has impacted the IT networking industry, Amazon’s Amazon Web Services (AWS), which delivers virtually unlimited computing powers that can be “elastically provisioned” on an as-needed basis.

According to Gartner’s Skorupa, AWS has major implications for makers of hardware-based networking gear.

.

“Amazon Web Services can become a buyer of tremendous power, and one thing it may do is buy a lot more networking software than hardware, they opine.

“The immediate result, says Skorupa, is that switch software should cost less than hardware boxes, which means lower revenue for networking vendors.”

.

Could the same thing happen in the broadcast technology space?

If so what are the implications for both end-users and technology vendors?

Major broadcaster and media companies realize they can gain tremendous efficiency advantages by leveraging advances in the IT industry. Therefore many of these organizations are taking a hard look at how to integrate some of these new IT technologies into their operations.

Some have gone as far as saying their ultimate goal is a “virtualized broadcast infrastructure with in-line processing.”  In other words, they foresee a future where the broadcast infrastructure is housed in an IT data center, and the operations done today primarily by hardware boxes are carried out by software that plugs in to the IT core.  And by the way, broadcasters probably won’t be building this facility.  Instead, they’ll rent computing power on an as-needed basis from AWS or some other cloud-based service provider.

Sound far-fetched? That’s what the venture capitalist told Barron’s Tiernan Ray ten years ago about the software replacing network switches IT industry.

Today there is evidence that the broadcast industry is already moving in this direction. For example, all 29 Hearst stations are using Signiant’s a cloud-based advertising spot delivery, Vizrt and NVidia are collaborating to virtualize broadcast graphics using Nvidia’s grid technology, and at NAB 2013 Fox announced that it intends to move master control to the cloud in collaboration with Snell.

So perhaps it’s inevitable that, like the rest of the world, the broadcast industry will also be “eaten by software.” When this happens, it will be important that software applications are both fit for purpose, and interoperable.  Fortunately, work is being done today that will hopefully ensure interoperability between next generation broadcast systems and applications.

The Video Services Forum (VSF), along with the European Broadcasting Union (EBU) and SMPTE, have brought together a group of leading broadcasters, media companies, and technology vendors and created a Joint Task Force on Networked Media.

The VSF Task Force — which is being led by Richard Friedel, EVP & GM, Fox NE&O and VSF President, VSF executive director Brad Gilmer, Hans Hoffman of the EBU, and Peter Symes of SMPTE — is not a standards setting body. Its vision is to enable new business opportunities through the exchange of professional media across networks, taking advantage of the benefits of IT-based technology at an affordable price.  The Task Force, working in an open participatory environment, will map out a strategy for developing a packet-based network infrastructure for the professional media industry by bringing together manufacturers, broadcasters and industry organizations (standards bodies and trade associations) with the objective to create, store, transfer and stream professional media.  Anyone who wants to join this important initiative should contact Bob Ruhl at the VSF.

The VSF Task Force is moving quickly in order to ensure that a common framework, focused on interoperability, is established before hundreds new products, which might otherwise be incompatible, are introduced in the coming months and years by both established vendors and newcomers.

These firms believe they have significant opportunities to leverage advanced IT technologies, including SDN, into their broadcast-oriented product lines. As a result, it’s likely we’ll see an entirely new category of products and services being introduced over the next few years.

A notable example of this is a Silicon Valley start-up called SDVI, led by Omneon co-founder Larry Kaplan, who said earlier this year that the focus of his new company is to bring SDN technology to the broadcast industry.

Details of SDVI (which is a member of the VSF Task Force) are opaque at this point, but Kaplan (who occasionally blogs about SDVI here), told TV Technology magazine that his new company will “take advantage of advances in IT technology and cloud-based services within the broadcast infrastructure to improve workflow and operational efficiencies,” and launch its first products at IBC 2013.

Although Kaplan new firm and others are already moving quickly to bring SDN technology to the broadcast industry, there is still confusion about the technology and what it means for both vendors and end-users.

Indeed there is even confusion in the IT networking world according to Juniper Networks, whose website says “SDN is the talk of the networking world. But as popular as it’s been lately, it’s still shrouded in misconception.”

In an attempt to demystify the topic, Juniper has created an SDN white paper, which can be downloaded here.

Documents such as this are worth reading since SDN may very well be coming soon to a broadcaster near you.

.

.

Related Content:

Barron’s Article: As Software Takes Over, Network Gear Could Be in Jeopardy

VSF, EBU, and SMPTE Create Joint Task Force to Define Future of Networked Media for Professional Applications

The Video Services Forum

SDVI company blog

TV Technology: Larry Kaplan, Omneon Co-founder Launches Media Software Company

TV News Check: Hearst Goes To The Cloud For Ad Delivery

TV News Check: Fox TV Network Putting Master Control In The Cloud

Marc Andreessen: Why Software Is Eating The World (via WSJ)

Wikipedia: Software Defined Networking

Juniper Networks Whitepaper: Decoding Software Defined Networking – SDN Information and Strategy

.

© Devoncroft Partners 2009 – 2013. All Rights Reserved.

.

 

%d bloggers like this: