After months of data collection, analysis, and visualization, we have now completed work on the 2014 Big Broadcast Survey (BBS). Reports from this study have now been published and are available from Devoncroft Partners.
If you’re not familiar with the BBS, it’s the most comprehensive annual study of technology end-users in the global broadcast industry. Nearly 10,000 broadcast professionals in 100+ countries participated in the 2014 BBS, making it once again the largest market study of the broadcast industry.
BBS reports have been designed to help readers improve their strategic decision-making, customer engagement, marketing strategy, product planning, and sales execution. BBS reports are also used frequently for M&A-related activities by both buyers and sellers.
Three types of 2014 BBS reports are available:
- 2014 BBS Global Brand Reports: provides deep insight into how each more than 100 broadcast technology suppliers (see full list below) are perceived by market participants, along with comprehensive benchmarking of broadcast technology vendors on a wide variety of metrics.
- 2014 BBS Product Reports: provide detailed information from buyers, specifiers, and users of broadcast technology products in 31 separate categories (see full list below)
- 2014 BBS Global Market Report: provides detailed information about industry trends, major projects being planned, products being evaluated for purchase, current and future plant infrastructure, broadcast technology CapEx budgets, and planned deployment of new technologies including 4K, Connected TV, and Social TV.
If you would like information about these reports and how they can help your business, please get in touch.
In addition to these paid-for reports, we will also be publishing highlights from the 2014 BBS on the Devoncroft website. These articles will be posted on a semi-regular basis, so please check back often.
To receive posts when they are published, just enter your email in the box in the upper right-hand corner of the page.
The tables below show the product categories and broadcast technology vendor brands covered in the 2014 BBS.
Product Categories Covered in the 2014 BBS:
Broadcast Technology Brands Covered in the 2014 BBS:
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