Posts Tagged ‘Broadcast Production Servers’

2015 Big Broadcast Survey (BBS) Reports Now Available

broadcast technology market research | Posted by Joe Zaller
Aug 04 2015

The 2015 Big Broadcast Survey (BBS) Reports have now been published and are available from Devoncroft Partners.

We have been publishing the BBS Reports since 2009.  Each new edition is created through several months of research, including interviews with technology end-users, global surveys of technology decision makers, analysis of the end-user responses, and visualization of the data collected.  Now in its seventh year of publication, the BBS remains the most comprehensive annual study of technology end-users in the global broadcast and media technology industry.  Nearly 10,000 technology professionals in 100+ countries participated in the 2015 BBS, making it once again the largest market study of the media technology industry.

Based on feedback from technology vendors, media companies, and investors, we have updated the vendors, product categories, and market trends profiled in the 2015 BBS to better align with recent market developments.

These updates help ensure the BBS reports remains a critical reference for industry executives to improve strategic decision-making, customer engagement, marketing strategy, product planning, and sales execution.  In addition to technology vendor and service provider strategic planning, BBS reports are also used frequently for M&A and investment activities by both buyers and sellers.

Three types of 2015 BBS reports are available:

  • 2015 BBS Global Brand Reports: provides deep insight into how each more than 100 broadcast technology suppliers (see full list below) are perceived by market participants, along with comprehensive benchmarking of broadcast technology vendors on a wide variety of metrics

 

  • 2015 BBS Product Reports: provide detailed information from buyers, specifiers, and users of broadcast technology products in 30 separate categories (see full list below)

 

  • 2015 BBS Global Market Report: provides detailed information about industry trends, major projects being planned, products being evaluated for purchase, current and future plant infrastructure, broadcast technology budgets, and planned deployment of new technologies including 4K, HEVC compression, and IP-based technology infrastructure

 

For additional information on the 2015 BBS report, please email us.

As is Devoncroft’s custom, we will publish selected highlights from this year’s BBS reports on the Devoncroft website.  These articles are posted on a semi-regular basis, so please check back often.

To receive posts when published, please enter register with your email in the box in the upper right-hand corner of the page.

The tables below list the  technology vendor brands and product categories covered in the 2015 BBS.

 

All Brands Covered in 2015 Big Broadcast Survey (BBS)


Product Categories Covered in the 2015 Big Broadcast Survey

Technology Products & Vendor Brands Covered in the 2015 BBS, by Application Area

 

Acquisition & Production:

Camera Lenses

Angenieux, Canon, Fujinon

 

ENG Cameras

Canon, Hitachi, Ikegami, JVC, Panasonic, Sony

 

Large Format Single Sensor Cameras

ARRI, Blackmagic Design, Canon, Red Digital Cinema, Sony

 

Production Switchers

Blackmagic Design, Broadcast Pix, For-A, Grass Valley, NewTek, Panasonic, Ross Video, Snell, Sony

 

Studio/System Cameras

Grass Valley, Hitachi, Ikegami, JVC, Panasonic, Sony

 

 

Post Production:

 

Graphics & Branding

Adobe, Autodesk, Avid, ChyronHego, Evertz, Grass Valley, Imagine Communications, Orad, Pixel Power, Ross Video, Vizrt

 

Transcoding / Streaming

Dalet/AmberFin, Elemental Technologies, Envivio, Harmonic, Imagine Communications, Telestream

 

Video Editing

Adobe, Apple, Avid, EVS, Grass Valley, Imagine Communications, Sony

 

Infrastructure:

Bonded Cellular

Dejero, LiveU, Teradek, TVU, Vislink

 

Routing Switchers

Blackmagic Design, Evertz, Grass Valley, Imagine Communications, Nevion, Pesa, Ross Video, Snell, Utah Scientific

 

Signal Processing / Interfacing / Modular

Aja Video, Axon, Blackmagic Design, Evertz, For-A, Grass Valley, Imagine Communication, Ross Video, Snell

 

Video Transport

Arris, Aspera, Cisco, Ericsson, Evertz, Harmonic, Imagine Communications, Media Links, Net Insight, Nevion, Riedel, Signiant

 

 

Audio:

Audio Consoles

Avid, Calrec, Lawo, Salzbrenner Stagetec, Solid State Logic (SSL), Soundcraft, Studer, Wheatstone, Yamaha

 

Audio Processing & Monitoring

Adobe, Avid, Dolby, Linear Acoustic, RTW, TSL, Wohler

 

Intercom / Talkback

Clear-Com, Riedel, RTS Intercom Systems, Trilogy

 

Microphones

AKG, Audio-Technica, beyerdynamic, Electro Voice, Marshall Electronics, Neumann, Schoeps, Sennheiser, Shure, Sony

 

Monitors (speakers)

Adam, Avid, Focal, Genelec, JBL, KRK Systems, Mackie, Neumann, PMC,

 

 

Storage:

High Performance Shared Storage:

Avid, Harmonic, HP, IBM, Isilon Systems/EMC, NetApp, Quantum

 

Playout / Transmission Servers

Avid, EVS, Grass Valley, Harmonic, Imagine Communications, Ross Video

 

Production Servers

Avid, EVS, Grass Valley, Harmonic, Quantel

 

 

System Automation and Control:

Broadcast Business Management Systems

arvato/S4M, Imagine Communications, MediageniX, MSA Focus, SintecMedia/Pilat Media, VSN, Wide Orbit

 

Archive & Archive Management

ASG/Atempo, Masstech, Oracle/Front Porch Digital, Quantum, SGL, XenData

 

Playout Automation

Grass Valley, Imagine Communications, Pebble Beach, Playbox, Snell

 

Workflow / Asset Management

arvato/S4M, Avid, Dalet/Amberfin, EVS, Imagine Communications, Sony, Vizrt, VSN

 

 

Playout and Delivery:

Integrated Playout (Channel in a Box)

Evertz, Grass Valley, Harmonic, Imagine Communications, Pebble Beach, Playbox, Snell, Thomson Video Networks

 

On-line / Streaming Video Delivery Platforms

Brightcove, Kaltura, Ooyala, Piksel

 

Transmission Encoders

Arris, ATEME, Cisco, Elemental Technologies, Envivio, Ericsson, Harmonic, Imagine Communications, Thomson Video Networks

 

Transmitters

GatesAir, Hitachi, NEC, Plisch, Rohde & Schwarz, Screen Service, Toshiba

 

 

Test, Quality Control and Monitoring:

 

Multiviewers

Avitech, Axon, Evertz, For-A, Grass Valley, Imagine Communications

 

Test & Measurement

Imagine Communications, IneoQuest, Leader, Phabrix, Rohde & Schwarz, Tektronix

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© Devoncroft Partners 2009 – 2015. All Rights Reserved.

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2014 Big Broadcast Survey (BBS) Reports Now Available

broadcast industry technology trends, broadcast technology market research, Broadcast Vendor Brand Research, market research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Jul 15 2014

After months of data collection, analysis, and visualization, we have now completed work on the 2014 Big Broadcast Survey (BBS). Reports from this study have now been published and are available from Devoncroft Partners.

If you’re not familiar with the BBS, it’s the most comprehensive annual study of technology end-users in the global broadcast industry. Nearly 10,000 broadcast professionals in 100+ countries participated in the 2014 BBS, making it once again the largest market study of the broadcast industry.

BBS reports have been designed to help readers improve their strategic decision-making, customer engagement, marketing strategy, product planning, and sales execution.  BBS reports are also used frequently for M&A-related activities by both buyers and sellers.

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Three types of 2014 BBS reports are available:

  • 2014 BBS Global Brand Reports:  provides deep insight into how each more than 100 broadcast technology suppliers (see full list below) are perceived by market participants, along with comprehensive benchmarking of broadcast technology vendors on a wide variety of metrics.

 

  • 2014 BBS Product Reports:  provide detailed information from buyers, specifiers, and users of broadcast technology products in 31 separate categories (see full list below)

 

  • 2014 BBS Global Market Report: provides detailed information about industry trends, major projects being planned, products being evaluated for purchase, current and future plant infrastructure, broadcast technology CapEx budgets, and planned deployment of new technologies including 4K, Connected TV, and Social TV.

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If you would like information about these reports and how they can help your business, please get in touch.

 

In addition to these paid-for reports, we will also be publishing highlights from the 2014 BBS on the Devoncroft website.  These articles will be posted on a semi-regular basis, so please check back often.

To receive posts when they are published, just enter your email in the box in the upper right-hand corner of the page.

 

The tables below show the product categories and broadcast technology vendor brands covered in the 2014 BBS.

 

 Product Categories Covered in the 2014 BBS:

2014 BBS -- Product Categories Covered in the 2014 Big Broadcast Survey

 

 

Broadcast Technology Brands Covered in the 2014 BBS:

 

2014 BBS -- All Brands included in 2014 BBS

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.© Devoncroft Partners 2009 – 2014. All Rights Reserved.

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EVS Revenue Jumps 83 Percent in Record Q2 2012, CFO Calls Quarter “Awesome”

Broadcast technology vendor financials, Quarterly Results | Posted by Joe Zaller
Sep 03 2012

Production and playout video server specialist EVS announced that its revenue for the second quarter of 2012 was €42.8m, 82.9% higher than the same period a year ago, and up 43% versus the previous quarter.  Excluding currency fluctuations and big event rentals, which are a major revenue driver for EVS, the company said its revenue increased 62% versus the second quarter of 2011

The company’s Q2 2012 revenue includes €3.5m of rentals relating to the Euro football championships, equally split between its studio and outside broadcast (OB) segments.  EVS said that more than 220 of its servers were deployed at the Euro 2012 championships.  In its presentation to equity analysts, the company also described its participation in the 2012 London Olympics, which will be recognized in Q3 2012.

Net profit in the quarter was €15.9m, up 181% versus the same period a year ago. EBIT (earnings before interest and tax) in the quarter was €23.2m, up 183% compared to the same period last year.  The corresponding operating margin for the quarter was 54.2%, up from 35% last year, and 45.1% last quarter.

Consolidated gross margins for the quarter were 81.2%, up from 76.9% last year and up from 77.6% last quarter. The company attributed its margin expansion to higher sales leverage on fixed manufacturing and field support expenses.

Bookings in the second quarter of 2012 quarter were was €37.9m, down from €40.6m last quarter, which was a record for the company.   Orders in the OB segment grew by 34% in 1H12, while orders in the studio segment grew by 32% during the same period. As of August 29, 2012 the company’s order backlog for the remainder of 2012 was €48m, up 31.6% higher than a year ago (up 15% excluding big event rentals).  The company also disclosed that it has already secured €8.4m of orders to be delivered in 2013.

Operating expenses in the quarter increased by 17.5% versus last year due to higher employee headcount and the impact of a one-off R&D tax credit last year. SG&A expenses were €5.66m, up 10% versus last year.  R&D expenses were €5.15, up 27% versus last year.

 

Segment Results:

  • Studio revenue in the second quarter of 2012 was €17.2m, up 79.3% versus last year (up 57.2% on a constant currency basis and excluding big events), and up 42% versus last quarter.  The studio segment accounted for 40.2% of revenue in the quarter, with outside broadcast (OB) making up the remainder.  The company says it has achieved a compounded annual growth rate (CAGR) of 20% in the studio segment since 2006.

 

  • OB revenue in Q2 2012 was €25.6m, an increase of 85.3% versus last year (up 65.6% on a constant currency basis and excluding big events), and up 43% versus the previous quarter.  OB sales represented 59.8% of total sales in 2Q12.

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Regional Results:

  • Revenue from the EMEA region was €23.5m (55% of total revenue), up 146.9% versus last year, and up 34% versus last quarter. 49.5% versus same period a year ago.  The company said that it had €3.5m of rental income in the quarter as a result of the Euro 2012 soccer championships.

 

  • Revenue from the Americas was €12.7m, up 61% versus last year and up 125% versus the previous quarter.  The company said that the US market continues to be driven by upgrades of existing to HD, and the building of new OB vans.


  •  APAC revenue for the quarter was €6.6m, an increase of 10.8% versus last year, and down 3% versus the previous quarter.    The company said that it has seen a recovery in the Japanese market and that majority of its APAC revenue in the quarter came from the OB segment.

 

 

1H 2012 Results:

Revenue for the first six months of 2012 was €72.86m, up 58% versus the first half of 2011.

Net profit for 1H 2012 was €24.6m up 69% versus the previous year.

Consolidated gross margin were 79.7%, up from 77.0% last year due to higher sales volume.

Operating expenses for the first six months increased by 17.1% due to increased headcount and non-recurring tax credit last year.

The operating margin for the first six months of 2012 was 50.4%, compared to 37.3% last year.

 

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Major Capital Project to Consolidate Facilities in New Headquarters Building

The company said it has started the construction on a new €40m headquarters building in order to consolidate its operations, which are currently split between six separate sites. EVS expects this project to be complete during the first half of 2014.

The company said that following the sale of its existing facilities, as well as new subsidies, that the net cost of this project will be approximately €26m.

In order to finance this project, EVS entered into a roll-over straight loan for €14m in July 2012, but due to strong cash generation the company says it has so far financed €6.5m of this project without having to draw from this facility.

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Outlook for 2H 2011

EVS said that with revenue of more than €120m already secured for 2012, its sales should grow by more than 25% this year, and that its EBIT profit should be about 40% higher than last year. However, company management says it remains cautious due to a difficult macroeconomic environment and competitive pressure. Because there are no major sporting events in 2013, the company will not benefit to the same extent from large rental contracts as it did in 2012.  Nevertheless, EVS says its new product introductions could partially offset the market slow-down that typically follows major sporting event years.  As a result EVS says that it expects 2013 to be a good “studio year” for the company, and that it will again benefit from major sporting events in 2014, primarily in emerging markets.

 

Calling the company’s results for the period “awesome,” EVS CFO Jacques Galloy said that Q2 2012 was the best sales quarter in the history of the company. “High market demand for our solutions resulted in a jump of 83% of 2Q12 sales, partially in relation with the Euro soccer 2012 but mainly due to market share gains. This growth is a fact in all our regions and market segments, despite a macro-economic environment that remained uncertain. Higher EBIT margin of 54.2% has been achieved thanks to higher sales leverage and good cost control, even though we continue to reinforce some of our teams in a selective way around the globe. This record first half year, combined with a high order book, anticipates a very strong 2012 year. Even though we expect the usual slow down that follows large sporting events, it is now clear that the second half of the year will be better than anticipated at the beginning of the year with full year sales growing by more than 25% while operating expenses should grow by around 13-16%, implying results growth around 40%. Last, we remain cautious for uneven year 2013, without big sporting events”.

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Related Content:

Press Release: EVS Reports Record Quarter in Q2 2012, Increases Guidance

EVS Q2 2012 earnings presentation to equity analysts

Previous Quarter: EVS Reports Record Revenue and Order Book in Q1 2012

Previous Year: EVS Reports Q2 2011 Results

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© Devoncroft Partners. All Rights Reserved.

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Ranking Broadcast Technology Vendors Part 3 – the 2011 BBS Brand Opinion Leaders League Table

broadcast technology market research | Posted by Joe Zaller
Aug 16 2011

This is the sixth in a series of articles about some of the findings from the 2011 Big Broadcast Survey (BBS), a global study of broadcast industry trends, technology purchasing plans, and benchmarking of broadcast technology vendor brands.  More than 8,000 people in 100+ countries took part in the 2011 BBS, making it the largest and most comprehensive market study ever done in the broadcast industry.

 

Each year, as part of the Big Broadcast Survey (BBS), we ask broadcast professionals worldwide to rank a variety of technology vendor brands on a wide range of metrics.  We use this information to create a series of reports, which through benchmarking and industry “league tables” enable each vendors to understand its position in the market relative to their the industry as a whole as well as their direct competitors.

In previous articles we wrote about the 2011 BBS Overall Brand Opinion League Table, and the 2011 BBS Net Change in Overall Opinion League Table, which shows how our global sample of broadcast professionals ranked 118 broadcast vendor brands in terms of their overall opinion of these vendors, and also how their opinions have changed over time.

It’s obviously great news for the vendors who are listed in these rankings, and there were quite a few of them.  A total of 43 brands were listed in the 2011 BBS Overall Brand Opinion League Table; and a total of 51 brands were listed in the 2011 BBS Net Change of Brand Opinion League Table.

This post looks at the companies that were listed in both the Overall Opinion and Net Change in Overall Opinion Rankings. In other words, these are the companies whose brands are held in high regard today, and who are perceived to be getting better over time.

Just 30 brands (out of 118) were listed in both sets of rankings, either globally or regionally.

These are shown below.

Please note that these results are shown in alphabetical order, NOT in the order in which they were ranked in the study. 

 

2011 BBS Brand Opinion Leaders League Table:

 

There are a wide variety of companies on this list, including large and small firms; single product and multi-product firms; global and regional players; and audio and video technology providers.

What they have in common is strong brand recognition, and a dynamism that 2011 BBS respondents feel is making them even stronger.

Let’s look specifically at the how these companies and their products were ranked in the 2011 BBS, beginning with products and technology.

As shown in the chart below, these companies make products in 24 of the 26 product categories that we covered in the 2011 BBS.

The top products for brand leaders are split between audio and video – microphones and video editing.

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2011 BBS Brand Opinion Leaders League Table — Frequency of Product Categories:

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So is it possible that brand leadership can be predicted by the type of product that an organization produces? Interestingly this list is split fairly evenly between audio and video companies.  There’s also a healthy mix of hardware versus software.

What about the number of products that a vendor offers. Larger companies offer more products and are consequently used in more places than their smaller counterparts.  Let’s look at the number of product categories that each of these brands produces (as defined by the segmentation used in the 2011 BBS).

The table below shows the number of 2011 BBS product categories produced by each brand.

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2011 BBS Brand Opinion Leaders League Table — Number of 2011 BBS Product Categories per Brand:

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While there are several brands on this list that appear in many product categories, the vast majority produce only one or two types of products.  Indeed out of the thirty brands in this table, nearly 2/3 appear only once.

Keep in mind that companies who produce only one type of product are not necessarily small.  There are some very large companies on the list above who appear in just one 2011 BBS category.

It turns out that to fully understand what drives brand opinion and brand leadership, one needs to look at the factors that drive and influence these perceptions.  This includes the company’s reputation for things like innovation, reliability, quality, value and great customer service.

We’ll be looking at each of these factors in future articles, so stay tuned.

Please keep in mind when reviewing this information that all data these charts are presented in alphabetical order, not in the order brands were ranked by respondents to the 2011 BBS.  Also, the charts in this posting measure the responses of all non-vendor participants in the 2011 BBS respondents, regardless of their company type, company size, geographic location, job title and budget for broadcast technology products.  Finally please note that this study evaluated a total of 118 brands.

 

In order to get full value from this data, it is necessary to evaluate these results on a granular basis.  If you would like more information, please contact Devoncroft Partners.

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This article is based on the findings from the 2011 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 8,000 people in 100+ countries participating, the 2011 BBS is the largest and most comprehensive market study ever done in the broadcast industry.

 

Devoncroft Partners has published a variety of reports from 2011 BBS data.  For more information, please get in touch.

 

Related Content:

Ranking Broadcast Technology Vendors Part 2 – the 2011 BBS Net Change in Overall Brand Opinion League Table

Ranking Broadcast Technology Vendors Part 1 – the 2011 BBS Overall Brand Opinion League Table

Where is Money Being Spent in the Broadcast Industry in 2011? The 2011 BBS Broadcast Industry Global Project Index

Tracking Changes in Broadcast Industry Trends — 2011 Versus 2010

Broadcast Industry’s Most Comprehensive Market Study Reveals Top Trends of 2011

More Information About the 2011 Big Broadcast Survey from Devoncroft Partners

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The 2011 Big Broadcast Survey – Now Available

broadcast industry technology trends, broadcast industry trends, Broadcast technology channel strategy, broadcast technology market research, Broadcast Vendor Brand Research, Top Broadcast Vendor Brands | Posted by Joe Zaller
Mar 10 2011

After many months of work, I am pleased to announce that the 2011 Big Broadcast Survey (BBS) has been completed, and that reports from the study will be published soon.

If you’re not familiar with the BBS, it’s an annual demand-side study of the global broadcast industry. BBS reports help readers improve their strategic decision making, customer engagement, marketing strategy, product planning, and sales execution.

More than 8,000 broadcast professionals in 100+ countries participated in the 2011 BBS, making it by far the largest and most comprehensive market study of the broadcast industry.

Three types of reports are available:

  • The BBS Global Market Report is the broadcast industry’s first global demand-based study of the purchasing habits of technology buyers.  This report examines industry trends, major projects being planned, products being evaluated for purchase, current and future plant infrastructure and operational structure, broadcast technology budgets, and HD upgrade plans for a wide variety of products.

 

  • BBS Global Brand Reports are available for more than 100 broadcast technology vendors.  These reports provide deep insight into how each company is perceived by the market, along with comprehensive benchmarking of broadcast technology vendors on a wide variety of metrics, through a series of league table rankings

 

  • Twenty-six separate 2011 BBS Product Reports provide detailed vendor brand ranking for individual product categories. These reports enable users to benchmark their brand directly against specific competitors through a detailed understanding of the opinions of technology buyers who purchase, specify or use each product type.  

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If you would like information about these reports and how they can help your business, please get in touch.

In addition to these paid-for reports, we will also be publishing highlights from the study on the Devoncroft website.  These articles will be posted on a semi-regular basis, so please check back often.   

You’ll also be seeing information from the 2011 BBS in a wide variety of other industry websites and trade magazines.

The tables below show the product categories and broadcast technology vendor brands covered in the 2011 BBS.

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 Product Categories Covered in the 2011 BBS:

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Broadcast Technology Brands Covered in the 2011 BBS:

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EVS Posts Record Revenue in 2010, Driven by Improving Market Conditions and Global Move to HDTV

Broadcast technology vendor financials, Quarterly Results | Posted by Joe Zaller
Feb 17 2011

Live production and studio playout server vendor EVS announced that its revenue for the fourth quarter of 2010 was €26.9m, an increase of 21.3% versus the same period a year ago, but down 19% versus the previous quarter.

For the full year 2010, EVS achieved record revenue of €111.2m, up 45.2% versus 2009.  The company also said that it posted an EBIT margin of 50.0% for the full year. 

Significantly, studio revenue (a relatively new area for the company) increased 125% in 2010, and accounted for about 50% of revenue.  Revenue from outside broadcast applications grew by 7% during the year.

For the full year, EMEA revenue was €61m (55% of total), an increase of 27% versus 2009.  The company said it did well in the UK during 2010, driven deals at Sky News HD and Sky Sports HD deals, and that in the continental European market the migrations to tapeless workflows and high definition continues to drive the market.

2010 revenue from the Americas was €29.1m, up 68% from 2009.  The company said its performance in the US was driven by an expanding OB market, penetration into stadiums, and a variety of smaller deals.  EVS says that the broadcast industry in Latin America is moving fast as well, and that is’s clear Brazil will be energized by hosting future major sporting events in 2014 and 2016.

APAC revenue in 2010 was €21.1m, up 87% over 2009 as the largest sporting events of the year were held in the region.  Deals were spread across the region, with Malaysia being one of the most dynamic markets. The company said that Q4 2020 revenue jumped by 124.2% to €6.3 million, helped by the Commonwealth games that took place in October in India.

During its presentation to equity analysts, said that it continues to invest in new staff as it prepares for an improving market and the 2012 London Olympic Games.  EVS highlighted the fact that it did not lay off staff during the economic downturn, but actually started hiring.  The company added 90 staff in 2010, and now has a total of 366 employees in 19 offices.

Company CEO Pierre L’Hoest, attributed the company’s strong performance in 2010 an overall industry recovery driven by stronger revenues for broadcasters, mixed with a need to optimize the use of existing equipment.  

L’Hoest said that the economic downturn has reinforced the need for clients to optimize the way their workflows are designed.  This benefits EVS, as does the continued global migration to HDTV operations, which L’Hoest says “will continue to be a strong driver for the years to come.”

 

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You can read the full EVS Q4 and full year 2010 earning press release here.

The EVS Q4 and full year equity analyst presentation is here.

Information on the company’s Q3 2010 performance is here.

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What Broadcast Buyers Are Evaluating for Purchase in 2010

broadcast industry technology trends, broadcast technology market research | Posted by Joe Zaller
Apr 08 2010

This is the third in a series of articles about the findings from the 2010 Big Broadcast Survey (BBS), a global study of industry trends, technology purchasing behavior and the opinion of vendor brands.  With more than 5,600 people in 120+ countries participating, the 2010 version of the BBS is the largest and most comprehensive market study ever done in the broadcast industry.

NAB 2010 is less than a week away, and as the industry prepares to gather in Las Vegas for its biggest event of the year, the question on the minds of many is what technologies are in demand by customers around the world.

In previous posts I have discussed the most important technology trends in the broadcast industry and examined where money is being spent in the broadcast industry in terms of major projects planned for the year.

These industry trends and major projects drive technology purchasing in the broadcast industry, and that’s the focus of this article — the products that are being evaluated for purchase this year by broadcast professionals.

As part of our 2010 global market study we wanted to help our readers understand what broadcast professionals around the world are shopping for this year.  We presented technology buyers with a list of relevant product categories, and asked them to indicate which product type they are currently evaluating for purchase. 

The results, which are shown in the table below, demonstrate a broad range of industry demand.

 What broadcast technology products / services are you currently evaluating for purchase? 

These responses show that production technology such as editing, ENG cameras, along with test & measurement and key audio products will be in demand around the world as broadcast professionals upgrade their facilities to HDTV operations, which was ranked #1 in terms of planned projects for the year (link to article).

The transition to file-based / tapeless workflows will be facilitated by purchases of production servers along with transcoding products, which facilitate multi-format interoperability in the file-based domain.

The new studios, OB vans and channels that are being planned will drive evaluation of a wide variety of equipment including multiviewers, servers, signal processing, routing switchers and storage.

A significant number of respondents indicated that they are currently evaluating products that increase operational efficiency and streamline working practices.  These include library / storage management, automation and workflow / asset management.

Video transport and transmission gear should also see strong demand as customers around the world seek to use improve compression efficiency, connect operations by IP links, and increase the number of channels delivered to consumers.

Keep in mind when reading this information that this table presents the responses of all global participants in the 2010 BBS, regardless of organization type, size or location; and shows the number of respondents that are evaluating products without regard to size of project or value of purchase.  Granular analysis of these results, including breakdown of data by geographic region, customer type and customer size, is available as part of the full 2010 BBS Global Market Report from Devoncroft Partners.

Published by Devoncroft Partners, the annual Big Broadcast Survey (BBS) is the largest and most comprehensive studies of broadcast industry trends and technology vendor brands.  The BBS provides insight into market trends, technology budgets, plant, equipment upgrade plans, and the perceptions of leading broadcast industry vendor brands by a wide variety of broadcast professionals across the world.  It also delivers vendor brand ranking “league tables” in a variety of product categories; all of which can be segmented by geography and customer type.  More than 5,600 people in 120+ countries participated in the 2010 BBS project. Information about the 2010 BBS can be found at www.devoncroft.com

 

2010 Syndicated Broadcast Technology Market Research Now Available

broadcast technology market research | Posted by Joe Zaller
Mar 05 2010

Reports from the 2010 Big Broadcast Survey (BBS), conducted by Devoncroft Partners, are now available for purchase.

The 2010 BBS is the largest ever and most comprehensive market study of the broadcast industry. More than 5,600 broadcast professionals in 120+ countries participated in the project.

Reports derived from BBS data deliver insight into the opinions and attitudes of key technology buyers including broadcasters, playout centers, cable/satellite/ IPTV operators, radio stations, recording studios and more. This includes industry trends; purchase intent and buying behavior; major project plans; products being evaluated for purchase.

2010 BBS reports also provides detailed opinions of 148 broadcast technology vendor brands in 27 separate product categories (see below for details)

For more information about the available reports and their contents, please follow this link.

 

Product Categories Covered in 2010 BBS reports:

 

Vendor Brands Covered in 2010 BBS reports:

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