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IABM to Host NAB 2013 Information Session on Industry Reinvention, Featuring Panel of Prominent Technology Vendor CEOs

broadcast industry technology trends, broadcast industry trends, broadcast technology market research | Posted by Joe Zaller
Apr 03 2013

Here’s an event at the NAB 2013 Show that’s worth attending.

IABM, the trade group that represents media technology suppliers worldwide, is hosting an information session that will highlight recent industry market intelligence data, and include a moderated panel discussion on reinvention featuring CEOs of four prominent technology vendor: Avid, Digital Rapids, Nevion, and Ross Video.

Disclosure: I work with IABM and I arranged the CEO panel for this event.

When putting this panel together we wanted to have a mix of large and small companies, as well as a mix of hardware and software vendors.  I think this line-up fits that profile perfectly, and should provide some lively debate.

Best of all, it’s a free session that’s open to all registered NAB Show attendees.


Here’s some more information on the event.

The increasing power of IT technology, combined with the need to distribute and monetize content on multiple platforms, has driven broadcasters, pay TV operators, service providers, and other end-users of digital media technology to create and deploy new workflows strategies and business models.

This rapid shift in the commercial priorities of end-users has significant implications for the supply side of the industry.

This thought-provoking session will provide unique insight into challenges and opportunities facing vendors as the industry enters a period of transition from long-established business models to an environment where end-user increasingly demand software-based solutions, elastic provisioning, and higher levels of both efficiency and customer service.

“Traditional” broadcast technology vendors may have to re-evaluate their existing product portfolio and re-invent their business model. At the same time a plethora of new entrants are challenging the established industry norms. It’s a dynamic period to say the least.

The critical issues facing the industry in these times of change and opportunity will be discussed. How will larger companies adapt? What role will new entrants play? What will be the key drivers as the broadcast and media industry goes through this period of re-invention?

This is an excellent opportunity to gain a unique insight in to the developments that matter.


The event is from 7:30am – 9:00am on Monday April 8, 2013, in Room N234/236 of the Las Vegas Convention Center.



Related Content:

The IABM – Representing the Broadcast And Media Technology Supply Industry Worldwide


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