Sonic Solutions announced today that it has formed a new professional technology division, which combines newly acquired MainConcept with Sonic’s existing professional products group. MainConcept was previously a subsidiary of DivX, whose acquisition by Sonic was finalized earlier this month.
Sonic, who also owns the Roxio brand, says that with the integration of MainConcept, it can now offer an expanded ‘one-stop-shop’ for companies that are looking to incorporate media management technologies into their products and services.
Because MainConcept’s codec technologies are widely deployed by a wide variety of broadcast technology vendors for ingest and transcoding applications the move brings Sonic into the professional broadcast market. The company its new division will offer a broad range of products including authoring technologies, codec engines and a variety of SDKs.
You can read the full Sonic press release about the integration of MainConcept here